Summary
Overview
Work History
Education
Skills
LANGUAGES
Timeline
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Tania Carreon Aceves

Phoenix,AZ

Summary

Results-oriented Store Manager with strong background in team leadership and customer service. Experienced in developing merchandising strategies, managing inventory, and optimizing staff operations. Entrepreneurial Wedding Planner recognized for creating unique experiences, effective budget management, and building vendor relationships. Committed to enhancing service delivery and ensuring client satisfaction.

Overview

10
10
years of professional experience

Work History

Store Manager

Hobby Lobby
Phoenix, AZ
06.2019 - Current

Leadership & Team Management: Led a team of 40+ employees, including sales associates, cashiers, and stock personnel, fostering a collaborative and high-performing team environment. Conducted daily briefings, provided ongoing training, and offered continuous feedback to optimize performance and motivation.

Sales & Revenue Growth: Consistently exceeded sales targets by 15% through strategic merchandising, promotional planning, and customer engagement. Managed inventory levels, ensuring stock availability while minimizing overstock and reducing shrinkage.

Customer Experience: Delivered exceptional customer service by addressing concerns promptly, implementing feedback, and creating a welcoming shopping atmosphere. Developed customer loyalty programs and personalized shopping experiences, maintaining loyal customer base.

• Operational Excellence: Oversaw store operations, including opening/closing procedures, cash handling, inventory management, and visual merchandising. Ensured compliance with company policies, safety standards, and loss prevention protocols.

• Budgeting & Financials: Managed the store’s budget, monitoring expenses and profit margins to maximize profitability. Reported daily, weekly, and monthly sales results to upper management, implementing cost-saving initiatives.

• Staff Development & Recruitment: Recruited, hired, and trained new staff members, providing career development opportunities. Conducted performance reviews and created individualized action plans for skill enhancement and career growth.

• Marketing & Promotions: Coordinated local marketing efforts, and seasonal campaigns to boost foot traffic and sales.

• Problem-Solving & Conflict Resolution: Effectively handled customer complaints and staff conflicts, always striving for positive resolutions that maintained store morale and customer satisfaction.

Store Set Lead

Hobby Lobby
Surprise, AZ
03.2024 - 04.2024

Visual Merchandising & Layout Execution: Led the implementation of store layouts, ensuring all product displays, signage, and fixtures were arranged to maximize customer engagement and sales. Collaborated with the visual merchandising team to execute brand standards and seasonal set-ups.

Team Leadership & Coordination: Directed a team of 80+ associates during store set-ups, ensuring all projects were completed on time and within budget. Provided clear instructions and ensured efficient use of resources for store remodels, product launches, or seasonal changes.

Product Placement & Inventory Management: Strategically placed products based on sales trends, customer behavior, and inventory levels, enhancing the shopping experience. Worked with store managers to maintain proper stock levels, ensuring the display is consistently stocked and visually appealing.

Project Management & Execution: Oversaw the timely and accurate execution of store set changes, including floor plans, signage, and display updates. Managed daily project schedules and coordinated with external vendors for necessary materials, ensuring the store remained operational during set transitions.

Collaboration with Store Management: Worked closely with the Store Manager and Assistant Store Managers to assess needs, communicate set priorities, and implement changes based on promotions, seasonal campaigns, or new arrivals.

Quality Control & Standards: Ensured the store’s visual appearance met company standards by conducting regular audits and making improvements. Monitored store displays for organization, cleanliness, and compliance with safety regulations.

Training & Development: Trained new staff and temporary team members on proper set-up techniques, ensuring consistency in store layout and product placement. Fostered a positive and efficient working environment, maintaining high employee morale and productivity.

Customer-Centric Approach: Ensured all displays were designed to enhance the customer journey, creating an inviting shopping atmosphere that encouraged exploration and purchase. Addressed customer feedback to refine display strategies and improve store aesthetics.

Budgeted Payroll: Created schedules and maintain budget payroll during a three week period to meet grand opening deadline.

Wedding Planner

Self Employed
Phoenix, AZ
04.2015 - 05.2019
  • Facilitated smooth communication between clients and vendors, fostering trust and positive working relationships.
  • Implemented creative solutions to last-minute challenges or changes, maintaining client satisfaction during high-pressure situations.
  • Oversaw setup and teardown procedures at venues while managing staff responsibilities during events.
  • Created and designed tailor-made wedding plans to maximize client budget, keep client happy and cultivate referrals.
  • Maintained strong professional connections within the industry through networking events and ongoing education opportunities.
  • Increased referral business by consistently delivering exceptional customer service throughout the planning process.
  • Executed advertisements, promotions and branding campaigns to attract new clients.
  • Negotiated prices with suppliers, inspected venues and selected vendors to meet couple expectations.
  • Managed budgets effectively, ensuring cost-efficient weddings without compromising quality or client vision.
  • Worked closely with clients to develop personalized wedding plan that fit within budget.
  • Planned and created centerpieces, bouquets and floral arrangements for decorating wedding venues.
  • Scheduled appointments with potential clients to discuss wedding plans.
  • Supervised personnel and directed in wedding task administration and completion.
  • Trained and supervised event staff to complete tasks on time.
  • Evaluated existing plans, processes and events planning services to identify opportunities for improvement.

Education

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Maryvale High School
Phoenix, AZ

Skills

  • Customer service
  • Team management
  • Budget management
  • Inventory management
  • Merchandising strategy
  • Vendor communication
  • Logistics management
  • Event planning
  • Staff scheduling
  • Client relationship management

LANGUAGES

Spanish
Bilingual

Timeline

Store Set Lead

Hobby Lobby
03.2024 - 04.2024

Store Manager

Hobby Lobby
06.2019 - Current

Wedding Planner

Self Employed
04.2015 - 05.2019

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Maryvale High School
Tania Carreon Aceves