Tanya M. Sweeney

Results-oriented Sales Director with 23 years of experience in sales management, driving significant revenue and profit growth. Proven expertise in analyzing pricing strategies and expanding distribution channels to enhance sales performance. Recognized for leveraging advanced sales technologies and CRM data to identify market opportunities, while building strong relationships with key stakeholders. Demonstrated success in leading cross-functional teams to exceed sales goals through strategic planning and exceptional communication skills.

• Director of Sales and Professional Development, BDS, Marlborough, MA, 01/01/23, 01/01/25, Create reports and forecasts of monthly, quarterly, and annual sales to develop strategies for individuals and companies., Perform regular performance reviews to assess performance of sales managers and identify areas for improvement to set goals for future., Established consultative business-to-business sales culture by steering sales team of 10 sales leaders., Coached underachieving managers planning 75-80% each year to finish 2022 at over 203% planning., Improved skills and performance of sales managers by providing one on one coaching., Grew team performance from 60% to over 100% on quota of $11.9M.
• Regional Director of Business Development, Konica Minolta Business Solutions, Windsor, CT, 01/01/21, 01/01/23, Create reports and forecasts of monthly, quarterly, and annual sales to develop strategies for individuals and companies., Perform regular performance reviews to assess performance of sales managers and identify areas for improvement to set goals for future., Established consultative business-to-business sales culture by steering sales team of 10 sales leaders., Coached underachieving managers planning 75-80% each year to finish 2022 at over 203% planning., Improved skills and performance of sales managers by providing one on one coaching., Grew team performance from 60% to over 100% on quota of $11.9M.
• FEMA 1 Liaison Coordinator, Massachusetts Air National Guard, Lexington, MA, 01/01/99, 01/01/24, Offer technical advice and supervision to all chain of command appointed above., Manage and direct teams of ten to fifty personnel during natural disaster missions., Communicate needs of peers and subordinates by working closely with leadership., Analyze and execute regulations and directives; initiate and suggest action for implementation of programs designed to provide optimum food service, mortuary, and fitness support., Provided excellent food service, mortuary, and fitness support by executing regulations and directives as well as deploying programs designed.
• Director of Sales, LDI Connect, Shelton, CT, 01/01/13, 01/01/21, Collaborated with upper management to implement continuous improvements and exceed team goals., Maintained currency on the market and anticipated negative business impacts by investigating competitive landscape., Forecasted sales and set successful policies to achieve sales objectives and related metrics within timeframe., Investigated competitive landscape to maintain currency on the market and anticipate negative business impacts., Identified opportunities for growth within Connecticut territory and collaborated with sales teams to reach sales goals., Directed two sales managers and 10 sales executives selling office technology, SaaS, UCaaS, proAV products, and services., Achieved profit targets by evaluating costs against expected market price points and set structures, while collaborating with internal teams and suppliers., Accomplished sales goals, oversaw deployment strategies, and created go-to-market plans to capitalize on every revenue opportunity., Built foundation for sales plans by presenting innovative strategies to team members, executives, and customers., Generated sales revenue by reviewing pricing strategies and expanding distribution channels., Captured high-profile Mohegan Sun account with $1.8M in annual revenue., Secured high-profile Mohegan Sun account with $500K in annual revenue.
• Sales Executive, PAYCHEX, Rocky Hill, CT, 01/01/10, 01/01/13, Delivered Major Market and Selling Payroll services, including time, attendance, and human resources to Major Market clients in New England., Served as coordination and communication channel lead for internal Paychex departments., Prospected new clients within specified National Account Partnerships, leveraged telephone, and led mail, seminars, and other marketing programs as directed by Business Development Management., Served as key advocate for specified National Account Partnerships both internally for field sales and externally with Partners., Presented Paychex products and services to final decision makers and end users within prospect universe to grow client base within specified National Accounts., Provided accurate analysis of activity and sales results for specified National Account Partners by completing reviews and submitting accurate sales results, weekly activity, product and account level, and expense reports by agreed-upon dates set by Business Development Management., Sell company products and services by developing new clients and boosting client base to increase profits in Core Sales, Human Resources Services Sales, Major Market Sales, and Health and Benefits organizations within select high-profile National Account Partnerships., Managed client deliverables and drove business results for each Account in assigned 'book of business'., Resolved client issues concerning payroll and ancillary products to ensure client satisfaction and profitability requirements, while serving as key liaison with field sales, business development, marketing, product development, finance, operations, and corporate., Met Service Level Agreements within specified National Account partnerships., Surpassed sales/revenue objectives via new client growth or increased revenue from existing clients to support overall company growth goals., Gained recognition as one of the highest out of ten branch locations in region for acquiring net new appointments and sustaining highest branch sales activity levels., Generated revenue by executing sales strategies in sales cycle process from prospecting leads through close., Achieved 125% of plan in year one and attended select Tier 6 selling program., Accomplished sales goals by analyzing past sales data and team performance., Bestowed with President's Club award in 2012, 2013, and 2014.
• Major Account Executive, IKON Office Solutions, Ricoh USA, Glastonbury, CT