Tara Lane
Whole Foods Market/AMAZON
FORT WORTH,TX
23
years of professional experience
Passionate and driven Sales Account Manager with over 20 years of sales and customer service experience working within the food, beverage, and hospitality/tourism industry. I love building strong relationships and supporting customers’ needs while offering exceptional customer service. I have chosen to leave the sales industry to pursue a new career path that allows my passion, skills and knowledge to flourish while being able to work remotely in a rewarding and flexible environment with an amazing company and team!
Work History
E-Commerce FULFILLMENT ASSOCIATE
3 Years 3 Months- Responsible for picking, packing, staging and delivering online grocery orders for customers and Amazon drivers. Maintained a high metric pick rate while navigating through a fast-paced high-end retail grocery environment. Worked closely with all store staff in each department to ensure customer orders are filled and stock inventory levels are accurate. Carefully inspected all groceries, including produce, to make sure orders are delivered with top quality standards while offering exceptional customer service and supporting customers’ needs in-store.
Territory Account Manager
4 Years- Successfully managed and grew an account base of over 500 stores (4.7M revenue) selling perishable and non-perishable items within the natural independent pet food industry. Supported key accounts, retail chains, and brick and mortar stores across a five-state territory within the Pacific Northwest. Consistently met and exceeded quarterly and annual sales goals (10%) through building strong partnerships with key decision makers, distributor reps, and employees. Scheduled in-person, phone, and virtual business meetings to review sales reports, data analytics, identify growth gaps, and discuss innovative ways to increase market share and gain high-traffic shelf space. Negotiated pricing, contracts, and all annual store-level sales and in-store promotional discount pass-throughs.
- Sold in monthly marketing promotions, displays, new items, and company initiatives through identifying customer needs while designing and implementing store-level and end-cap promotions and displays. Worked closely with multiple distributor reps to gain customer insight, drive sales, and negotiate tier pricing as needed. Trained and educated all employees and managers on products, pricing, product rotation, and merchandising while also conducting in-store demos to educate and expand product awareness at a consumer level. Attended annual trade shows and kept up with industry trends and competitors. Maintained top sales person three quarters in a row. Managed annual sales budget for marketing, advertising, and promotional sales for each store.
Sales Representative
2 Years- Successfully gained new business while maintaining high retention rates across all sectors of business including hospitality, retail, corporate and non-profit sectors. Negotiated and discussed custom content marketing, banner advertisements, pricing, and targeted social media delivery and boosting. Presented and shared quarterly analytics and ROI rates to maintain strong customer retention. Empowered decision makers on how positive branding and local positive community content optimizes and elevates their business through education that focuses on their demographics. Attended multiple local business networking groups.
Area Membership Coordinator
1 Year 3 Months- Prospected and recruited new members within the hospitality tourism industry. Worked closely with the owners and decision makers of hotels, lodges, casinos, and restaurants to educate and train on how their membership provides them cost-saving programs, legal and operational support, and lobbying and lawmaker updates that help protect, promote, and support their business and employee needs within their community.
Sales Account Manager
12 Years- Responsible for gaining new business, retaining existing customers, and driving sales volume and account growth in an assigned territory. Prospected and negotiated contracts, promotional deals, and tiered pricing. Placed orders, maintained inventory control and identified and communicated out of stocks. Met consistently with business owners and key decision makers to ensure proper brand visibility, merchandising and rotation, pricing, freshness, and point of sale materials are utilized to maximize growth and consumer awareness. Worked specifically with restaurants, hotels, casinos, entertainments venues, hospitals, schools and some chain retail stores. Attended all industry trade shows and local large events and fairs. Trained and educated staff while maintaining strong partnerships to ensure loyalty.
Education
Skills
Customer Service & Selling
Organization & Time Management
Written & Verbal Communication
Remote Working
High Attention to Detail
Deadline & Metrics Driven
Logistics Coordination
New Business Development
Account Management
Virtual & In-Person Presentations
Data Analysis
Revenue & Sales Forecasting
Route Planning
Prospecting & Networking
Training & Education
Merchandising & Promoting
Negotiating
Administration
CRM’s (Sales Force / Pipeline)
Microsoft Word
Excel
PowerPoint
Outlook
Teams
Timeline
E-Commerce FULFILLMENT ASSOCIATE
Whole Foods Market/AMAZON
05.2023 - CurrentRead More
Territory Account Manager
Primal Pet Foods AND Wellness Pet Food
01.2019 - 01.2023Read More
Sales Representative
NORTHAMERICATALK
01.2017 - 01.2019Read More
Area Membership Coordinator
Washington Restaurant/Hospitality Association
01.2016 - 04.2017Read More
Sales Account Manager
Coca-Cola Refreshments, Honey Baked Ham Company, Dominic's Coffee Company
01.2004 - 01.2016Read More
Bellevue Community College
Read More
Lake Washington Technical College
Read More