Tashina Yan
Oakland,CA
Summary
Efficient and hardworking with strong project management skills and a proven track record of developing and commercializing footwear. Flexible to various projects and adept at performance and lifestyle categories. Comfortable in fast-paced environments with overlapping seasonal deadlines with a keen eye for style, detail, and sustainability.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Manager II, Product Developer
Allbirds
02.2022 - Current
- Manage product creation process from brief stage and design through final prototyping and salesman samples
- Problem-solve design tech packages prior to hand-off for potential construction, material, fit & wear, or cost concerns
- Generate and maintain correct Bill of Materials (BOM) for all projects
- Review and evaluate project status with product creation and development teams with a focus on patterns, mold processes, materials, pricing, yield & cost analysis, manufacturing processes and end use performance
- Lead product teardowns of samples or competitor product to evaluate construction, comfort or cast concerns
- Pro-actively problem-solve by identifying issues and presenting solutions options to team-mates
- Provide PLMs/product design with alternatives in construction, materials, costing, duties, etc
- Review technical drawings, lab tests, patterns, components, and lasts to identify issues
- Plan and execute development projects according to critical timelines and preplanned dates
- Lead and facilitate timely creation, delivery, and approval of all relevant technical information (shell patterns, 2D’s, 3D’s, lasts, patterns, blueprints, cost sheets, etc.)
- Manage diagnosis of fit/wear and commercialization issues and ensure that product offerings are proven and tested successfully commercialized and mass production
- Manage sample delivery to ensure all meeting dates are hit
- Manage and execute timely approval of production confirmation samples to ensure transition into commercialization
- Strive for continuous improvement in production through periodic examination of defective returns
- Proactively seeks to evaluate and monitor new technologies relevant to the industry
- Travel to development factories and trade shows, as necessary
- Assist in training and mentoring new team members.
Footwear Product Developer
Allbirds
02.2022 - 03.2022
- Manage product creation process from brief stage and design through final prototyping and salesman samples
- Problem-solve design tech packages prior to hand-off for potential construction, material, fit & wear, or cost concerns
- Generate and maintain correct Bill of Materials (BOM) for all projects
- Review and evaluate project status with product creation and development teams with a focus on patterns, mold processes, materials, pricing, yield & cost analysis, manufacturing processes and end use performance
- Lead product teardowns of samples or competitor product to evaluate construction, comfort or cast concerns
- Pro-actively problem-solve by identifying issues and presenting solutions options to team-mates
- Provide PLMs/product design with alternatives in construction, materials, costing, duties, etc
- Review technical drawings, lab tests, patterns, components, and lasts to identify issues
- Plan and execute development projects according to critical timelines and preplanned dates
- Lead and facilitate timely creation, delivery, and approval of all relevant technical information (shell patterns, 2D’s, 3D’s, lasts, patterns, blueprints, cost sheets, etc.)
- Manage diagnosis of fit/wear and commercialization issues and ensure that product offerings are proven and tested successfully commercialized and mass production
- Manage sample delivery to ensure all meeting dates are hit
- Manage and execute timely approval of production confirmation samples to ensure transition into commercialization
- Strive for continuous improvement in production through periodic examination of defective returns
- Proactively seeks to evaluate and monitor new technologies relevant to the industry
- Travel to development factories and trade shows, as necessary
- Assist in training and mentoring new team members.
Footwear Product Developer
The North Face
06.2019 - 02.2022
- Create and issue specs for the VFA team and factory partners for samples & pullovers
- Proactively manage the product development and commercialization processes aligning with Product Creation Calendar
- Resolve and negotiate all costing issues in a complete and timely manner
- Plan and execute development for on-time delivery for all agreed-upon key samples (Models, Pullovers, Development, PR - LL)
- Work with teams to get pattern revisions, 2D and 3D revisions executed correctly to approve construction, patterns & mold manufacturing
- Review CBDs, yields, cost, and negotiate cost to achieve a minimum target margin
- Coordinate the sample making of new materials, compounds, and processes initiated by the Materials Group for wear-testing & material testing
- Operates with a complete understanding of the development process (which includes Marketing, Design, Engineering, Pre-costing, Commercialization, Far
- East Development)
- Consistently manages systems, people, timelines, projects, and resources in an organized, well-prioritized manner
- Works proactively to stay ahead of timelines
Product Developer
UGG
11.2018 - 06.2019
- Execute timely approval of production confirmation samples to ensure a smooth transition into production
- Monitoring GTM deadlines, and cost & margin targets
- Give clear and concise communication to our overseas partners in China, and US team members
- Support the product creation process from brief stage and design through final prototyping and salesman samples
- Generate and maintain accurate Bill of Materials (BOM)
- Problem solve design tech packages prior to hand-off for potential construction, material, fit & wear or cost concerns
- Review technical drawings, lab tests, patterns, components and lasts to identify issues
- Sales Operations
Sales Operations Associate
UGG
02.2017 - 11.2018
- Worked directly with NA Wholesale sales force to meet and exceed regional revenue targets
- Developed training guides for internal (reps and admin) on BI dashboard and
- Hubsoft
- Successfully executed S19 Footwear season to ensure sales samples and catalogs are distributed
- Functions include tracking, reporting, and analyzing sales & operational performance
Production & Logistics Manager
Gramicci
10.2016 - 02.2017
- Developed and executed SMS tracking report and fulfillment for Fall 2017 samples
- Stream lined process for Gramicci’s Amazon & Nordstrom EDI
- Perform allocations and invoicing for Sponsorship/Promo orders
- Coordinate shipments with international distributors in Vietnam
Jr. Business Analyst - Go-To Market
Oakley
03.2015 - 01.2016
- Essential functions include tracking, reporting and analyzing financial and operational performance measurement indicators specific to Go-To-Market
- Developing marketplace analytics and competitive analysis to grow Oakley business by performing research and providing insights into the market,trends, and existing marketing campaigns.
SAP Operations Coordinator II
Oakley
04.2012 - 03.2015
- Utilizes, and Excel to ensure on-time shipments and highest fulfillment through order management and maintenance
- Interacts daily with Oliver
- Peoples, Sales Reps, and Southeast AFA and Optics divisions to coordinate timely shipments with our distribution center
- Coordinate daily with other departments at a detailed level via email, phone, or meetings in regards to stock and production matters
- Monitors southeast sales channels by running daily reports through SAP while looking for ways to optimize revenue through process inefficiencies.
Education
MBA - Business Administration And Management
Concordia University Irvine
Irvine, CA05.2015
Bachelor of Arts - Communication Studies
California State University
Long Beach, CA05.2011
Skills
- Product Development
- Footwear Construction
- Product Creation
- GTM Calendar
- Project Management
- Sustainability
- Collaboration
- Flex/Centric PLM
- Adobe
- Google Drive
Certification
- FOOTWEAR DEVELOPMENT CERTIFICATE, LASELL UNIVERSITY - 2023
- ARSUTORIA SCHOOL - 2019
Timeline
Manager II, Product Developer
Allbirds
02.2022 - Current
Footwear Product Developer
Allbirds
02.2022 - 03.2022
Footwear Product Developer
The North Face
06.2019 - 02.2022
Product Developer
UGG
11.2018 - 06.2019
Sales Operations Associate
UGG
02.2017 - 11.2018
Production & Logistics Manager
Gramicci
10.2016 - 02.2017
Jr. Business Analyst - Go-To Market
Oakley
03.2015 - 01.2016
SAP Operations Coordinator II
Oakley
04.2012 - 03.2015
MBA - Business Administration And Management
Concordia University Irvine
Bachelor of Arts - Communication Studies
California State University
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