Tashina Yan
Oakland,CA
Summary
Efficient and hardworking with strong project management skills and a proven track record of developing and commercializing footwear. Flexible to various projects and adept at performance and lifestyle categories. Comfortable in fast-paced environments with overlapping seasonal deadlines with a keen eye for style, detail, and sustainability.
Overview
11
11
years of professional experience
1
1
Certification
Work History
Manager II, Product Developer
Allbirds
San Francisco, CA
02.2022 - Current
- Manage product creation process from brief stage and design through final prototyping and salesman samples
- Problem-solve design tech packages prior to hand-off for potential construction, material, fit & wear, or cost concerns
- Generate and maintain correct Bill of Materials (BOM) for all projects
- Review and evaluate project status with product creation and development teams with a focus on patterns, mold processes, materials, pricing, yield & cost analysis, manufacturing processes and end use performance
- Lead product teardowns of samples or competitor product to evaluate construction, comfort or cast concerns
- Pro-actively problem-solve by identifying issues and presenting solutions options to team-mates
- Provide PLMs/product design with alternatives in construction, materials, costing, duties, etc
- Review technical drawings, lab tests, patterns, components, and lasts to identify issues
- Plan and execute development projects according to critical timelines and preplanned dates
- Lead and facilitate timely creation, delivery, and approval of all relevant technical information (shell patterns, 2D’s, 3D’s, lasts, patterns, blueprints, cost sheets, etc.)
- Manage diagnosis of fit/wear and commercialization issues and ensure that product offerings are proven and tested successfully commercialized and mass production
- Manage sample delivery to ensure all meeting dates are hit
- Manage and execute timely approval of production confirmation samples to ensure transition into commercialization
- Strive for continuous improvement in production through periodic examination of defective returns
- Proactively seeks to evaluate and monitor new technologies relevant to the industry
- Travel to development factories and trade shows, as necessary
- Assist in training and mentoring new team members.
Footwear Product Developer
Allbirds
San Francisco, CA
02.2022 - 03.2022
- Manage product creation process from brief stage and design through final prototyping and salesman samples
- Problem-solve design tech packages prior to hand-off for potential construction, material, fit & wear, or cost concerns
- Generate and maintain correct Bill of Materials (BOM) for all projects
- Review and evaluate project status with product creation and development teams with a focus on patterns, mold processes, materials, pricing, yield & cost analysis, manufacturing processes and end use performance
- Lead product teardowns of samples or competitor product to evaluate construction, comfort or cast concerns
- Pro-actively problem-solve by identifying issues and presenting solutions options to team-mates
- Provide PLMs/product design with alternatives in construction, materials, costing, duties, etc
- Review technical drawings, lab tests, patterns, components, and lasts to identify issues
- Plan and execute development projects according to critical timelines and preplanned dates
- Lead and facilitate timely creation, delivery, and approval of all relevant technical information (shell patterns, 2D’s, 3D’s, lasts, patterns, blueprints, cost sheets, etc.)
- Manage diagnosis of fit/wear and commercialization issues and ensure that product offerings are proven and tested successfully commercialized and mass production
- Manage sample delivery to ensure all meeting dates are hit
- Manage and execute timely approval of production confirmation samples to ensure transition into commercialization
- Strive for continuous improvement in production through periodic examination of defective returns
- Proactively seeks to evaluate and monitor new technologies relevant to the industry
- Travel to development factories and trade shows, as necessary
- Assist in training and mentoring new team members.
Footwear Product Developer
The North Face
Denver, CO
06.2019 - 02.2022
- Create and issue specs for the VFA team and factory partners for samples & pullovers
- Proactively manage the product development and commercialization processes aligning with Product Creation Calendar
- Resolve and negotiate all costing issues in a complete and timely manner
- Plan and execute development for on-time delivery for all agreed-upon key samples (Models, Pullovers, Development, PR - LL)
- Work with teams to get pattern revisions, 2D and 3D revisions executed correctly to approve construction, patterns & mold manufacturing
- Review CBDs, yields, cost, and negotiate cost to achieve a minimum target margin
- Coordinate the sample making of new materials, compounds, and processes initiated by the Materials Group for wear-testing & material testing
- Operates with a complete understanding of the development process (which includes Marketing, Design, Engineering, Pre-costing, Commercialization, Far
- East Development)
- Consistently manages systems, people, timelines, projects, and resources in an organized, well-prioritized manner
- Works proactively to stay ahead of timelines
Product Developer
UGG
Goleta, CA
11.2018 - 06.2019
- Execute timely approval of production confirmation samples to ensure a smooth transition into production
- Monitoring GTM deadlines, and cost & margin targets
- Give clear and concise communication to our overseas partners in China, and US team members
- Support the product creation process from brief stage and design through final prototyping and salesman samples
- Generate and maintain accurate Bill of Materials (BOM)
- Problem solve design tech packages prior to hand-off for potential construction, material, fit & wear or cost concerns
- Review technical drawings, lab tests, patterns, components and lasts to identify issues
- Sales Operations
Sales Operations Associate
UGG
02.2017 - 11.2018
- Worked directly with NA Wholesale sales force to meet and exceed regional revenue targets
- Developed training guides for internal (reps and admin) on BI dashboard and
- Hubsoft
- Successfully executed S19 Footwear season to ensure sales samples and catalogs are distributed
- Functions include tracking, reporting, and analyzing sales & operational performance
Production & Logistics Manager
Gramicci
10.2016 - 02.2017
- Developed and executed SMS tracking report and fulfillment for Fall 2017 samples
- Stream lined process for Gramicci’s Amazon & Nordstrom EDI
- Perform allocations and invoicing for Sponsorship/Promo orders
- Coordinate shipments with international distributors in Vietnam
Jr. Business Analyst - Go-To Market
Oakley
Foothill Ranch, CA
03.2015 - 01.2016
- Essential functions include tracking, reporting and analyzing financial and operational performance measurement indicators specific to Go-To-Market
- Developing marketplace analytics and competitive analysis to grow Oakley business by performing research and providing insights into the market,trends, and existing marketing campaigns.
SAP Operations Coordinator II
Oakley
Foothill Ranch, CA
04.2012 - 03.2015
- Utilizes, and Excel to ensure on-time shipments and highest fulfillment through order management and maintenance
- Interacts daily with Oliver
- Peoples, Sales Reps, and Southeast AFA and Optics divisions to coordinate timely shipments with our distribution center
- Coordinate daily with other departments at a detailed level via email, phone, or meetings in regards to stock and production matters
- Monitors southeast sales channels by running daily reports through SAP while looking for ways to optimize revenue through process inefficiencies.
Education
MBA - Business Administration And Management
Concordia University Irvine
Irvine, CA05.2015
Bachelor of Arts - Communication Studies
California State University
Long Beach, CA05.2011
Skills
- Product Development
- Footwear Construction
- Product Creation
- GTM Calendar
- Project Management
- Sustainability
- Collaboration
- Flex/Centric PLM
- Adobe
- Google Drive
Certification
- FOOTWEAR DEVELOPMENT CERTIFICATE, LASELL UNIVERSITY - 2023
- ARSUTORIA SCHOOL - 2019
Timeline
Manager II, Product Developer
Allbirds
02.2022 - Current
Footwear Product Developer
Allbirds
02.2022 - 03.2022
Footwear Product Developer
The North Face
06.2019 - 02.2022
Product Developer
UGG
11.2018 - 06.2019
Sales Operations Associate
UGG
02.2017 - 11.2018
Production & Logistics Manager
Gramicci
10.2016 - 02.2017
Jr. Business Analyst - Go-To Market
Oakley
03.2015 - 01.2016
SAP Operations Coordinator II
Oakley
04.2012 - 03.2015
MBA - Business Administration And Management
Concordia University Irvine
Bachelor of Arts - Communication Studies
California State University