TAYLOR AKARD
Santa Clarita,CA
Summary
Creative and proactive marketer with a proven track record of increasing brand awareness and driving engagement through digital and traditional marketing strategies. Highly motivated and results-driven individual with a strong background in managing online stores and driving revenue growth. Detail-oriented e-commerce specialist with expertise in optimizing conversion rates and creating personalized shopping experiences for customers. Skilled communicator with a passion for storytelling and a proven ability to create impactful PR campaigns that drive brand awareness.
Overview
7
7
years of professional experience
Work History
Marketing Coordinator/ Sales Assistant
MOTHER
Vernon, CA
09.2024 - 10.2024
- Performed administrative tasks such as managing appointments, taking payments, and filing paperwork.
- Digital stylist for Social Media content and campaigns.
- Managed promotional campaigns for upcoming seasons such as Black Friday, and Christmas.
- Trained junior staff members in styling techniques and customer service standards.
- Managed social media accounts by posting content related to fashion trends.
- Analyzed sales data to inform future purchasing decisions for the business.
- Provided feedback to designers regarding upcoming collections or product lines.
- Conducted research on current fashion trends and seasonal collections.
- Assisted in creating promotional campaigns to attract new customers.
Assistant Store Manager
Alice and Olivia
West Hollywood, California
08.2024 - 10.2024
- Manages team on a daily basis
- Works on daily operations for back of house
- Client outreach for current and new clients
- Helps with customer service in store and over the phone
- Manages payroll and product productivity
- Opens and closes the store on a daily basis
- Reports end of day sales and client generation
- Is in charge of bookkeeping and daily deposits
Sales Supervisor
LAGENCE
Beverly Hills, California
04.2022 - 07.2024
- Exceeds and achieves marketing and sales goals
- Strong in hosting promotional events
- Strong with client outreach/client relationships
- Strong in lead generation with clients
- Provided emotional support and companionship to clients
- Researched current fashion trends to create on-trend looks for editorial and commercial projects
- Provided education and guidance to clients on fashion trends and styling techniques
- Built customer loyalty and retention by delivering excellent shopping experiences
Sales Associate
Aritzia
Glendale, California
10.2021 - 03.2022
- Opened, shelved and merchandised new products in visually appealing and organized displays for optimal sales promotions
- Answered customer questions about products and services, helped locate merchandise, and promoted key items
- Engaged in friendly conversation with customer to better uncover individual needs
Sales Associate
Urban Outfitters
Burbank, CA
03.2018 - 02.2022
- Performed administrative tasks such as managing appointments, taking payments, and filing paperwork.
- Trained junior staff members in styling techniques and customer service standards.
- Managed social media accounts by posting content related to fashion trends.
- Analyzed sales data to inform future purchasing decisions for the business.
- Provided feedback to designers regarding upcoming collections or product lines.
- Conducted research on current fashion trends and seasonal collections.
- Assisted in creating promotional campaigns to attract new customers.
- Created custom looks for clients based on their individual style, body type, and personality.
Education
BBA - Business Marketing
California State University
Camarillo, CA07-2023
Skills
- Marketing coordinator
- Ecomm specialist
- Social media knowledge
- Exceeds customer service
- Building clientele
- Promotional coordinating
- Sales
- Events/campaigns
- Product Knowledge
Timeline
Marketing Coordinator/ Sales Assistant
MOTHER
09.2024 - 10.2024
Assistant Store Manager
Alice and Olivia
08.2024 - 10.2024
Sales Supervisor
LAGENCE
04.2022 - 07.2024
Sales Associate
Aritzia
10.2021 - 03.2022
Sales Associate
Urban Outfitters
03.2018 - 02.2022
BBA - Business Marketing
California State University