Taylor Palmer

Somers Point,NJ

Summary

Results-oriented Analyst with over 5 years of experience in SQL, SSRS, and advanced data modeling to enhance business operations and support strategic decisions. Skilled in translating complex data structures into actionable insights, ensuring compliance, and automating reporting systems. Strong mathematical background facilitates effective problem-solving and trend analysis across teams.

Overview

years of professional experience

Work History

Manager Data Science

Ocean Casino Resort

Atlantic City, NJ

01.2021 - Current

Financial & Margin Analysis: Conduct granular financial analyses of monthly and annual revenue, operational expenditures, and capital reinvestment metrics to protect optimal profit margins and isolate growth trends.
KPI Optimization: Analyze the ROI of large-scale initiatives by correlating cross-channel activity data with net revenues, delivering predictive insights for long-term strategic planning.
Process Automation: Architect and execute automated reporting workflows utilizing SSRS, cutting down manual processing time, improving data visualization, and accelerating executive decision-making.
Database Analytics & SQL: Develop comprehensive, complex queries using SQL Server to extract, transform, and analyze deep database points, directly supporting supply chain logistics and corporate strategic initiatives.
Data Modeling & Growth: Evaluate database trajectories and key consumer indicators across multiple verticals, assessing the macro-level business impact of high-yield offerings and corporate events.
Risk Mitigation & Compliance: Investigate anomalous database activity and potential system exploitation, ensuring strict adherence to compliance guidelines and maintaining data infrastructure integrity.
Internal Auditing: Lead routine internal data audits scanning employee system inputs, successfully identifying operational discrepancies, rectifying system abuses, and protecting corporate financial margins.
Competitive Intelligence: Established a comprehensive market-testing and competitive intelligence program to benchmark market trends, consumer facing collateral, and corporate reinvestment models.

Marketing Coordinator

Golden Nugget Atlantic City

Atlantic City, NJ

05.2017 - 08.2020

Lifecycle Campaign Management: Managed end-to-end digital communication and marketing campaigns, overseeing strategic forecasting, system deployment, A/B testing, post-campaign analysis, and performance optimization.
Project Orchestration: Spearheaded project lifecycle coordination for high-profile property events and promotions, managing timelines and resources to guarantee seamless operational execution.
Collaborated with design, tech, and content management teams to implement integrated data-driven strategies for properties and communications.
Handled large-scale datasets using advanced Excel, Microsoft Access, and relational databases to create actionable executive reports.

Special Events and Promotions Coordinator

Golden Nugget Lake Charles

Lake Charles, LA

05.2015 - 05.2017

Education

Bachelor of Science - Mathematics

Richard Stockton University

Pomona, NJ

05-2014

Skills

Data & Analytics: SQL Server, SSRS, Database Analysis, Advanced Excel (VLOOKUPs, Pivot Tables, Data Modeling), Microsoft Access, Auditing & Compliance
Business Intelligence: Financial Forecasting, Trend Analysis, Revenue Optimization, Campaign Evaluation, Competitive Intelligence, Process Automation

Soft Skills: Cross-functional Collaboration, Stakeholder Communication, Meticulous Project Management, Problem Solving

Timeline