Hi, I’m
Tejaswi Prabhala
Jersey City,NJ
Summary
I'm a Programmatic Campaign Manager with over 3 years of experience working with high-profile clients and partners across a variety of industry sectors on a broad range of cutting-edge business and technology solutions, strategies, and transformations, and I am an extremely motivated personality who constantly thinks about developing my skills and growing professionally along with becoming a significant asset for the organization I work.
Overview
3
years of professional experience
Work History
MediamintHyderabad
Programmatic Campaign Manager
11.2020 - 12.2023
Job overview
- I manage Prospecting, Campaign setups & Retargeting with the help of tools named "The Trade desk" and "DV360".
- I can handle end-to-end campaigns across platforms using techniques based on the KPI and can optimize them for better performance over time.
- Optimized campaigns using Frequency, Dayparting, Audience data modeling, and various targeting parameters and techniques and Worked predominantly with B2B clients having monthly budgets ranging from $15k to $500k.
- I Managed the client relationships with multiple advertisers and client accounts and I used to oversee Day to day campaigns and optimize them per the client's objective.
- I was working on reports to get insights about the campaign and strategizing to up-sell the account. I frequently contact clients regarding campaign optimization, growth, and renewal opportunities.
Education
CMR Engineering CollegeMedchal, Hyderabad
Bachelors in Technology from Electronic And Communication Engineering
12.2020
Sri Chaitanya Junior CollegeHabsiguda, Hyderabad
High School Diploma
03.2016
Skills
- DSP Experience: TheTradedesk, DV360 Project management
- Tools: Trello, Salesforce(basic)
- 3rd party Ad serves and vendors: DCM, sizmek, Adform, Innvoid, Flashtalking, double Verify, IAS, MOATTag knowledge: Basic HTML, JavaScript ad tags, Vast/VPaid, Neilson Brand study
- Analytics: Microsoft Excel and Google sheets
Timeline
Programmatic Campaign Manager
Mediamint
11.2020 - 12.2023
CMR Engineering College
Bachelors in Technology from Electronic And Communication Engineering
Sri Chaitanya Junior College
High School Diploma