Thandiswa Tiisetso Ginindza

Write and edits content for communication, marketing and public relations needs.

• Takes the lead in the planning, production and execution of special event flyers and social media campaigns.
• Helps edit and review content across internal platforms.
• Evaluates analytics data from digital channels to drive continuous improvement in messaging effectiveness and audience targeting.
• Reinforces organizational vision and mission with innovative and fresh communication style.
• Collaborates with senior leaders to offer recommendations and creative communications solutions to drive results across multiple programs.
• Monitors industry trends and competitor activities to inform ongoing communication strategy adjustments.
• Maintains strong relationships with key media contacts to ensure favorable coverage of company news and events.
• Organizes media trainings and roundtables as part of the organization's mandate to aid media development in Eswatini.
• Crafts persuasive grant proposals that secured funding for important media and communication initiatives.
• Create social media content across multiple platforms according to content calendars and promotion schedules.
• Takes photographs and videos during special events for promotional materials and social media pages.
• Supervises the Community engagement and webmaster officer.
• Monitors the media and keeps the leadership informed about news developments and audience sentiments concerning organization's priority areas.

• Generated compelling story ideas by maintaining strong relationships with community leaders and staying informed about local issues.
• Mentored junior journalists for improved reporting skills and adherence to ethical standards.
• Cultivated an extensive network of contacts across various sectors to access breaking news stories quickly and accurately.
• Led coverage of major events, coordinating resources and personnel effectively to maximize coverage quality and timeliness.
• Spearheaded live coverage of breaking news events, ensuring accurate and timely reporting to keep readers informed.
• Conducted interviews with key figures in various industries, obtaining exclusive insights into important topics and events.
• Established a reputation for excellence in journalism by consistently meeting or surpassing performance metrics set by management.
• Participated in ongoing training to stay current on journalistic best practices and evolving technology within the field.
• Anchored popular broadcast program (Letishisako) with good ratings and audience engagement.

• Managed multiple assignments simultaneously while meeting strict deadlines in a fast-paced environment.
• Attended press conferences, civic meetings, and other events as needed for comprehensive coverage of community issues.
• Collaborated with editors to refine articles for clarity, style, and overall impact.
• Developed story ideas and conducted interviews with industry experts and celebrities.
• Proactively sought feedback from editors and peers to continuously improve writing skills over time.
• Presented live news broadcast in both Siswati and English.