Thomas Gifford

• Assisted with day-to-day operations in the tire center, cashiering, and membership departments.
• Informed members and others about the benefits of having different memberships at Costco and the services that are provided to Costco members
• Completed paperwork, recognizing discrepancies and promptly addressing them for resolution.
• Handled over 1000 dollar transactions in tire sales with cash, card, and check form payments
• Installed tires onto several types of vehicles promptly, balanced and rotated tires to ensure the entire life of the tire can be obtained, and repaired tires with punctures
• Offered different options of tires that would be the best fit for a member vehicle

• Created PowerPoint presentations for clients with information from their Google Ads campaign, analytics, and Google Business Profile
• Sent email follow-ups to clients reiterating main topics from meetings as well as if any changes were going to be made to the campaign
• Provided suggestions on clients' websites to ensure the best customer experience on the website
• Used Google Tag Manager to get GA4 tracking on clients' websites to provide data on how people interacted with said website

• Managed 10 agent locations by providing units as well as updates on when units would be at locations
• Inspected trucks for damages coming in and out of reservations to have the units correspond with federal DOT laws
• Ensured Penske's assets received their preventative maintenance such that units were compliant with federal DOT laws
• Dispatched drivers to ensure that all reservations are covered with the correct type of equipment for the reservations
• Provided solutions to consumer, commercial, lease, and national rental accounts if the type of unit is not readily available for the customer

Increased First Merchant Corporation's online visibility by optimizing the phrase “Banks near me” searches using digital marketing and SEO tactics

• Manually entered 121 different branch locations information on 15 different local listing websites
• Created a template for business information with the name, addresses, and phone numbers with 150, 500, and 1000-5000-character descriptions for the bank's branches
• Improved the appearance of the Google photos of each branch using Adobe
• Photoshop
• Increased the likelihood of a branch appearing at a higher position in the photos tab of a search engine by adding metadata to photos using Adobe Bridge.