Tia Estrada
Topsham,ME
Summary
Experienced Project Manager with a successful history of planning, directing, and maintaining seamless operations across diverse departments. Proficient in leading manufacturing personnel to achieve efficient production that meets quality standards. Applying a combination of creativity and analytical thinking to optimize operations, I proactively seek opportunities for continuous process improvement. Acknowledged for my problem-solving skills and ability to foresee challenges, I excel at delivering effective solutions. My expertise lies in mentoring, training, and empowering teams to consistently deliver exceptional performance.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Project Manager
Stratosphere Quality-Detroit, MI
10.2023 - Current
- Develop strong relationships with stakeholders through regular communication updates, fostering trust and confidence in the team's ability to deliver results.
- Identify plans and resources required to meet project goals and objectives.
- Established effective communication among team members for enhanced collaboration and successful project completion.
- Collaborate closely with senior management to align project objectives with strategic company initiatives, ensuring that efforts contributed to overall business growth.
- Successfully managed multiple projects simultaneously by prioritizing tasks according to urgency, resource availability, and alignment with organizational goals.
- Provided detailed project status updates to stakeholders and executive management.
- Mentored junior team members in project management best practices to enhance their skills and contribute to better overall performance.
Store Manager
Chili Peppers Tanning-Harrison, MI
10.2020 - 04.2023
- Managed daily operations to ensure smooth functioning of the store, maintaining a clean, safe environment for customers and employees.
- Maximized sales by creating innovative visual merchandising displays and store layouts.
- Approved regular payroll submissions for employees.
- Conducted regular performance reviews for staff members, providing constructive feedback and opportunities for growth.
- Fostered a positive work environment by cultivating strong relationships between team members through team-building activities and consistent recognition of individual achievements.
- Ensured compliance with all applicable laws, regulations, policies by regularly reviewing store procedures and taking corrective measures when necessary.
- Directed hiring, training and mentoring new staff members.
- Improved customer satisfaction through staff training in customer service and product knowledge.
- Maintained proper product levels and inventory controls for merchandise and organized backroom to facilitate effective ordering and stock rotation.
- Managed cash control, and store opening and closing procedures.
- Completed point of sale opening and closing procedures.
- Addressed customer complaints promptly and professionally, resolving issues to maintain positive relationships with clientele.
- Managed store employees successfully in fast-paced environment through proactive communication and positive feedback.
District Manager
Chili Pepper's Tanning-Clinton Township, MI
01.2022 - 09.2022
- I provide direct supervision, motivation and leadership to the staff of Chili Pepper's Tanning salons and exercise management control over all operational and service functions of my 6 assigned salons
- Boosted employee morale by creating a positive work environment that encouraged teamwork, collaboration, and professional growth opportunities.
- Fostered an environment of open communication between management teams across the district to share best practices in operations optimization and problem-solving techniques.
- Achieved consistent revenue growth by identifying new business opportunities and expanding existing client base within the district.
- Developed and executed comprehensive training programs for store managers, resulting in improved employee performance and customer satisfaction.
- Enhanced company reputation through community involvement, developing partnerships with local organizations and participating in charitable events.
- Implemented inventory control measures to minimize waste and optimize product availability, ensuring optimal stock levels across all locations.
- I remain on call for immediate texts/phone calls/store coverage everyday during business hours
- I am responsible for maximizing the available personnel, inventory, support and customer resources in attainment of monthly and annual financial objectives
- I am also accountable for the protection of company assets and for overall salon performance results as measured by various periodic productivity and financial reports.
Marketing and Social Media Director
Chili Pepper's Tanning-Clinton Township, MI
05.2020 - 02.2022
- Boosted brand visibility by developing and implementing targeted social media strategies. Including but not limited to Facebook, Instagram, Twitter, Snap Chat, TikTok, Google Business, and Yelp.
- Implemented crisis communication strategies to protect the company''s online reputation during challenging situations.
- Conducted regular audits of competitor activity, using insights gained to inform future strategy development.
- Worked with graphic designers, photographers and production coordinators to develop content.
- Coordinated live event coverage across multiple platforms, driving real-time engagement from target audiences at key moments throughout events.
- Maintained brand consistency across all channels by crafting tailored messages aligned with company values and goals.
- Optimized paid advertising campaigns on various platforms for maximum ROI on ad spend.
- Generated sponsorships with related and partnering entities to enhance marketing objectives.
- Analyzed performance metrics to assess the effectiveness of social media efforts, adjusting strategies as needed.
- Stayed current on industry trends, incorporating new tools and tactics to keep campaigns fresh and relevant.
- Created and managed social media campaigns to increase brand engagement.
Tanning Consultant
Chili Pepper's Tanning-Clinton Township, MI
01.2020 - 10.2020
- Contributed to a clean and hygienic environment by maintaining the cleanliness of tanning beds and rooms after each use.
- Informed and demonstrated how to use tanning equipment to new clients.
- Conducted skin type assessments to recommend appropriate tanning sessions and skin care products, improving client safety.
- Utilized knowledge of tanning products and skin types to tailor customers' tanning experiences.
- Educated clients on health and safety of tanning facilities and procedures.
- Increased salon revenue through upselling tanning packages and retail products to clients.
- Fostered a welcoming atmosphere within the salon that encouraged repeat business from satisfied customers.
- Developed loyal clientele by consistently delivering an exceptional tanning experience tailored to individual preferences.
- Exceeded monthly tanning product and membership sale quotas.
- Participated in ongoing training sessions on product knowledge, sales techniques, and customer service best practices.
- Contributed to a positive work culture by collaborating with colleagues, sharing expertise, and actively participating in staff meetings.
Education
High school diploma - General Studies
Clintondale High School
Clinton Township, MI06.2016
Skills
- General Management
- Customer Relations
- Scheduling
- Data Entry
- Excel proficient
- Cash Handling
- Fast learner
- Leadership
- Conflict management
- Inventory Control
- Quality Control
Certification
- Smart Tan Certification, 01/01/20, Present
- California Tan Sunless Tanning Certification, 01/01/20, Present
- Certified Custom Airbrush Technician, 09/01/21, Present
Relocation
- Topsham, ME
- Brunswick, ME
- Freeport, ME
Timeline
Project Manager
Stratosphere Quality-Detroit, MI
10.2023 - Current
District Manager
Chili Pepper's Tanning-Clinton Township, MI
01.2022 - 09.2022
Store Manager
Chili Peppers Tanning-Harrison, MI
10.2020 - 04.2023
Marketing and Social Media Director
Chili Pepper's Tanning-Clinton Township, MI
05.2020 - 02.2022
Tanning Consultant
Chili Pepper's Tanning-Clinton Township, MI
01.2020 - 10.2020
High school diploma - General Studies
Clintondale High School
- Smart Tan Certification, 01/01/20, Present
- California Tan Sunless Tanning Certification, 01/01/20, Present
- Certified Custom Airbrush Technician, 09/01/21, Present
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