Seasoned marketing professional with 8 years of experience, adept in content creation, SEO, SMM and social media engagement. Proven track record in driving brand awareness through strategic social media management.
Overview
19
19
years of professional experience
1
1
Certification
Work History
Social Media Content Creator/Blogger
STYLE UNCOVERED
06.2016 - Current
Manage social media presence across multiple platforms.
Increase customer engagement through social media.
Designed and implemented social media strategies to align with business goals.
Conducted research to determine current benchmark trends and audience preferences.
Developed and managed content calendars for each platform to establish timely and relevant posts.
Develop engaging fashion content that guides readers in achieving luxury style affordably
Implement SEO tactics to enhance online visibility and integrate affiliate marketing strategies to monetize blog content
Merchandiser
THE NINE WEST JEWELRY GROUP
08.2007 - 11.2015
Analyzed retail sales data to identify trends and forecast opportunities, informing monthly and seasonal strategy adjustments
Collaborated with design and product development teams to refine product assortments and ensure alignment with financial margin objectives
Coordinated with sales, design, and product development departments as the key contact, streamlining communication and project efficiency
Facilitated market readiness by organizing materials and layouts, leading buyer appointments, and overseeing sample management and intern development.
Sales Assistant/Customer Service
RACHEL ROY
05.2005 - 05.2007
Assisted with daily sales operations and provided exceptional customer service at Rachel Roy, effectively addressing customer inquiries, managing transactions, and supporting the sales team to enhance the overall shopping experience.
Executive Assistant (Internship)
ATLANTIC RECORDS
09.2006 - 12.2006
Provided comprehensive administrative support to senior executives at Atlantic Records, coordinating schedules, managing correspondence, and facilitating communication across departments to ensure seamless operations during the internship tenure.