Professional Summary
Overview
Work History
Education
Skills
Timeline
Buick GMC Assistant Sales Manager and F&I Trainer
CDJR Assistant Sales Manager and F&I Trainer
Special Finance Director Used Cars
General Sales Manager Thelen Auto Group
KIA/Used Vehicle Manager Feldman Novi
Professional Highlights
Chevrolet F&I Manager
Buick GMC Assistant Sales Manager and F&I Trainer
CDJR Assistant Sales Manager and F&I Trainer
Special Finance Director Used Cars
General Sales Manager Thelen Auto Group
KIA/Used Vehicle Manager Feldman Novi
Professional Highlights

Timothy Johnson

General RV Center
Grand Blanc,MI
25
Years of experience

Dynamic sales manager with extensive experience in retail operations and team leadership, recognized for driving substantial sales growth and optimizing inventory management. Proven ability to enhance customer satisfaction through a strong focus on team collaboration and results-oriented strategies. Adaptable to evolving business needs, with expertise in staff training, conflict resolution, and strategic planning. Reliable leader with exceptional communication and organizational skills, committed to fostering a high-performance culture within the team.

Work History

Store Manager (Sales)

6 Years 2 Months
General RV Center | 08.2020 - 10.2026
  • Directed store sales operations, aligning team priorities with revenue goals and customer satisfaction standards.
  • Coached sales consultants on product knowledge, and effective closing techniques to increase sales closing from 29% to 37%.
  • Coordinated with Finance and Service teams to streamline deal completion and delivery coordination, maintaining lowest failure-to-launch performance below 10% for the year.
  • Tracked lead follow-up activity through CRM monitoring to support lead management and data mining efforts.
  • Evaluated inventory mix to support selling opportunities and buyer interest.
  • Implemented sales process improvements to strengthen consistency, accountability, and team performance.
  • Guided hiring, onboarding, and development efforts to build a high-performing sales staff.
  • Oversaw regular inventory audits identifying discrepancies taking corrective actions where necessary.
  • Monitored KPIs closely to identify areas requiring improvement, adjusting strategies accordingly to maximize results.
  • Resolved escalated customer complaints successfully maintaining high levels of client satisfaction.
  • Spearheaded employee coaching initiatives focusing on upselling techniques and product knowledge enhancement for improved performance metrics.
  • Established strong relationships with vendors to negotiate better pricing.
  • Managed inventory levels for optimal turnover, reducing stock discrepancies and ensuring product availability.
  • Developed a high-performing sales team through targeted recruitment, ongoing training, and constructive feedback.
  • Exceeded sales goals and accomplished business objectives by inspiring staff and promoting target products. General RV Clarkston was one of just 3 General RV's to hit their quarterly multiple times in a year.
  • Recruited, interviewed and hired employees and implemented mentoring program to promote positive feedback and engagement.
  • Held one-on-one meetings with sales team members to identify selling hurdles and offer insight into the best remedy.

Sales Manger

2 Months
Feldman KIA | 05.2020 - 07.2020
  • Led sales team performance across new and used vehicle inventory to support consistent sales operations.
  • Coached sales associates on deal structure, customer handling, and closing techniques to strengthen sales execution.
  • Managed CRM activity to track leads, follow-ups, and pipeline status.

General Sales Manager

1 Year 11 Months
Thelen Inc | 06.2018 - 05.2020
  • Led sales team coaching, improving prospecting discipline, pipeline quality, and closing consistency.
  • Monitored forecasts, refining inventory coordination and order planning to support customer demand.
  • Developed pricing strategies, balancing margin targets with competitive market positioning.
  • Motivated team members to meet and exceed objectives by setting goals, tracking performance on a daily basis and implementing improvement strategies.

F&I, Asst Sales Manager

16 Years 2 Months
Al Serra Auto Plaza | 04.2002 - 06.2018
  • Managed customer negotiations, trade-ins, and deal structures to support profitable vehicle sales.
  • Trained staff on CRM usage, lead follow-up, and dealership sales processes.
  • Monitored daily sales activity and adjusted tactics to improve closing efficiency.

Education

No Degree - Business

U of Michigan, Flint, MI | Flint, MI | 01-1999

55 credits completed

Skills

Sales analytics
Coaching and mentoring
Sales team leadership
Performance analysis
Goal setting and achievement
Inventory management
Store operations
Financial reporting
Market analysis
Compliance procedures

Timeline

Store Manager (Sales)

General RV Center
08.2020 - 10.2026Read More

Sales Manger

Feldman KIA
05.2020 - 07.2020Read More

General Sales Manager

Thelen Inc
06.2018 - 05.2020Read More

F&I, Asst Sales Manager

Al Serra Auto Plaza
04.2002 - 06.2018Read More

U of Michigan, Flint, MI

No Degree from Business
Read More

Buick GMC Assistant Sales Manager and F&I Trainer

  • Overseeing sales floor
  • Monitoring inventory levels Keeping 75-day supply
  • Training new F&I managers, fixing low F&I numbers
  • Was part of a small team testing and rolling out new menu software.
  • 2nd time winner of the PACE, Easy Care President's Award.

CDJR Assistant Sales Manager and F&I Trainer

  • Fixing low F&I numbers took the store from 367 PRU to 1567
  • Floor Manager finding issues Took the sales numbers from 60 units to 120 per month
  • Training new F&I managers

Special Finance Director Used Cars

  • Ran the Special Finance department for the entire Al Serra Auto Plaza
  • Revamped and introduced new lenders
  • Created compliance programs

General Sales Manager Thelen Auto Group

  • Installed Auto to increase Front Gross from on used vehicles from 1491 to 2463.
  • Revamped training programs to increase vehicle sales and profit margins.
  • Started a "quasi Business Development Center" to increase customer retention for Sales and Service.
  • Began revamping the Thelen websites to more be more mobile friendly versions.
  • Brought focus to CSI issues. Brought in Podium to help increase both surveys and reviews. Brought KIA and CDJR from 3.4-3.5 to 4.1.
  • Found ways to decrease vehicle reconditioning time, to increase turn rate on aging inventory.
  • Started a photograph department, to be able to take advantage of internet marketing, and to control the age of inventory photos. Introduced a policy to redo any photos older than 90 days.
  • Brought in Darwin F&I Menu system to increase F&I from 1200.00 to 1950.00 PVR

KIA/Used Vehicle Manager Feldman Novi

  • Grew KIA sales figures.
  • Oversaw the best used vehicle sales month in store history
  • Fixed KIA's rental fleet and started cleaning the overage vehicle lists.

Professional Highlights

  • Sales, Store Manager, General RV-Clarkston
  • Led Sales team to increase Sales and Profit of the dealership, increasing every year from 2020 to 2024, then from 2025 to 2026 in a down market.
  • Led Finance team to increase numbers from a low of 3171 to highs of 5297 per deal.
  • Oversaw Used RV reconditioning that lowered costs while keeping customer satisfaction and increased profit per deal.
  • Drew attention to the store and company Google Reviews, led a drive to increase General RV-Clarkston stores Google reviews score from 3.2 to now high of 4.4.
  • Led the delivery process team. Customer satisfaction with the store and the delivery process by increasing that team's product knowledge, constant training walk-around the RVs. By doing that, we increase General RV-Clarkston accessory sales by 25%. General RV-Clarkston Delivery Specialists were ranked top in the company month in and month out by Product penetration and Gross per delivery.

Chevrolet F&I Manager

  • First Time Winner of the APCO Easy Care President's Award
  • Top F&I manager within Al Serra
  • Trained Sales people on basis F&I skills

Buick GMC Assistant Sales Manager and F&I Trainer

  • Overseeing sales floor
  • Monitoring inventory levels Keeping 75-day supply
  • Training new F&I managers, fixing low F&I numbers
  • Was part of a small team testing and rolling out new menu software.
  • 2nd time winner of the PACE, Easy Care President's Award.

CDJR Assistant Sales Manager and F&I Trainer

  • Fixing low F&I numbers took the store from 367 PRU to 1567
  • Floor Manager finding issues Took the sales numbers from 60 units to 120 per month
  • Training new F&I managers

Special Finance Director Used Cars

  • Ran the Special Finance department for the entire Al Serra Auto Plaza
  • Revamped and introduced new lenders
  • Created compliance programs

General Sales Manager Thelen Auto Group

  • Installed Auto to increase Front Gross from on used vehicles from 1491 to 2463.
  • Revamped training programs to increase vehicle sales and profit margins.
  • Started a "quasi Business Development Center" to increase customer retention for Sales and Service.
  • Began revamping the Thelen websites to more be more mobile friendly versions.
  • Brought focus to CSI issues. Brought in Podium to help increase both surveys and reviews. Brought KIA and CDJR from 3.4-3.5 to 4.1.
  • Found ways to decrease vehicle reconditioning time, to increase turn rate on aging inventory.
  • Started a photograph department, to be able to take advantage of internet marketing, and to control the age of inventory photos. Introduced a policy to redo any photos older than 90 days.
  • Brought in Darwin F&I Menu system to increase F&I from 1200.00 to 1950.00 PVR

KIA/Used Vehicle Manager Feldman Novi

  • Grew KIA sales figures.
  • Oversaw the best used vehicle sales month in store history
  • Fixed KIA's rental fleet and started cleaning the overage vehicle lists.

Professional Highlights

  • Sales, Store Manager, General RV-Clarkston
  • Led Sales team to increase Sales and Profit of the dealership, increasing every year from 2020 to 2024, then from 2025 to 2026 in a down market.
  • Led Finance team to increase numbers from a low of 3171 to highs of 5297 per deal.
  • Oversaw Used RV reconditioning that lowered costs while keeping customer satisfaction and increased profit per deal.
  • Drew attention to the store and company Google Reviews, led a drive to increase General RV-Clarkston stores Google reviews score from 3.2 to now high of 4.4.
  • Led the delivery process team. Customer satisfaction with the store and the delivery process by increasing that team's product knowledge, constant training walk-around the RVs. By doing that, we increase General RV-Clarkston accessory sales by 25%. General RV-Clarkston Delivery Specialists were ranked top in the company month in and month out by Product penetration and Gross per delivery.
Timothy Johnson