Todd Vickrey
El Mirage,AZ
Summary
Results-driven marketing support representative specializing in customer retention strategies and loyalty program implementation. Expertise in enhancing customer engagement and driving repeat business through effective communication and data analysis. Proven track record of increasing customer loyalty and satisfaction metrics.
Overview
8
8
years of professional experience
Work History
Marketing Support Representative
Best Western Hotel
Phoenix, Arizona
07.2018 - Current
- Maintained marketing database, ensuring accurate customer and prospect information for targeted campaigns.
- Implemented loyalty programs that increased customer retention rates and encouraged repeat business.
- Managed customer inquiries via email, phone, and online chat systems.
- Assisted teams in aligning marketing strategies with objectives based on data-driven insights.
- Provided resources to cross-functional teams, facilitating effective execution of marketing strategies.
- Summarized raw data and analyses, delivering actionable recommendations to enhance marketing effectiveness.
- Emphasized product features and demonstrated technical knowledge to address inquiries about availability.
- Attended meetings and reviewed materials to stay informed on promotion techniques and service benefits.
Education
Bachelor of Science - Business Management
University of Phoenix
Tempe, AZ03-2024
Skills
- Customer relationship management
- Customer retention
- Marketing automation
- Loyalty program implementation
- Campaign development
- Marketing analytics
- Conversion rate optimization
- Affiliate marketing
- Data analysis
- Database management
- CRM management
- Brand promotion
- Cross-functional collaboration
- Project coordination
- Team collaboration
- Time management
- Adaptability to change
- Attention to detail
- Organizational skills
- Self motivation
- Reliability
- Effective communication
- Interpersonal communication
- Problem solving
- Team building
- Relationship building
- Customer service
- Microsoft office
- Copywriting expertise
- Product positioning
- Task prioritization
- Product positioning
- Interpersonal communication
- Task prioritization
Timeline
Marketing Support Representative
Best Western Hotel
07.2018 - Current
Bachelor of Science - Business Management
University of Phoenix