Traleya Eley
Franklin,VA
Summary
Hardworking and passionate PR student with 2 years of experience supporting public and media relations at ODU. Highly adept in producing social media and marketing materials. Driven to craft targeted messaging to promote and inform general public or specific market of events, promotions and campaigns. Detail-oriented with strong organizational skills., and ability to handle multiple projects simultaneously with a high degree of accuracy.
Overview
5
5
years of professional experience
1
1
Certification
Work History
Rental Attendant
ODU Outdoor Adventure Center
06.2022 - 09.2023
- Rent, manage, and organize outdoor equipment
- Resolved customer disputes to maintain positive relationships and increase customer base
- Executed sales and marketing initiatives to increase revenue for company
- Implemented rental asset processes and cleanliness standards.
CKC Branding Intern
Christina Kanu Consulting
06.2023 - 12.2023
- Monitored online presence of company's brand to engage with users and strengthen customer relationships
- Designed and implemented social media strategies to align with business goals
- Analyzed marketing plan and social media strategies to identify strategic weaknesses and make recommendations for improvements
- Scheduled social media postings
- Drafted, edited and distributed press releases, media advisories and other public relations materials
- Created promotional graphics.
Im Determined Youth Leader
Virginia Department Of Education
08.2019 - Current
- I'm Determined
- Facilitate O&A panels for youth with disabilities
- Assisted in designing youth programs to foster personal growth and leadership development.
- Enhanced youth engagement by incorporating interactive games and team-building activities.
- Educated audiences on organizational resources and goals
- Mentored young individuals, emphasizing the importance of goal-setting and selfimprovement.
- Recruited new members through targeted outreach efforts such as school visits or social media campaigns.
Student Caller
ODU Office Of Development
09.2022 - 05.2023
- Raise, organize, and distribute funding for ODU
- Attended events to develop professional network of potential donors
- Developed and implemented marketing campaigns targeting donors.
- Improved call efficiency by adhering to standardized scripts and guidelines while adapting to individual situations.
- Established rapport with prospective donors, resulting in successful monetary contributions to the institution.
- Enhanced caller engagement by utilizing strong communication skills and active listening techniques.
Social Media and Marketing Assistant
ODURep
01.2024 - Current
- Boosted brand awareness by creating and managing engaging social media content.
- Increased audience engagement with well-timed and targeted social media campaigns.
- Developed a consistent brand voice for effective communication across all social platforms.
- Analyzed data to optimize strategies for improved reach and engagement on various platforms.
- Researched industry trends to ensure the implementation of current techniques in digital marketing efforts.
- Implemented content management systems for seamless organization of digital assets used in marketing efforts.
Ticket Seller
Chartway Arena
01.2024 - Current
- Enhanced customer satisfaction by providing accurate and timely information on ticket prices, seating options, and event details.
- Streamlined ticket purchasing process for improved efficiency and reduced wait times.
- Maintained up-to-date knowledge of venue policies, procedures, and upcoming events to provide informed recommendations to customers.
- Handled high-volume ticket sales with precision and accuracy, ensuring a positive experience for all patrons.
- Provided exceptional customer service by addressing inquiries via phone, email, or in-person interactions professionally and courteously.
- Utilized specialized software programs for processing ticket orders accurately and efficiently.
Education
Bachelor of Science - Strategic Communications, Marketing
Old Dominion University
05.2024
Associate of Applied Science - Studies
Paul D Camp Community College
05.2021
Skills
- Constant Contact
- Adobe Creative Suite
- Canva
- Microsoft Office
- Google Workspace
- Social Media Platform Management
- Communication Strategies
- Public and Media Relations
- Social Media Copywriting
- Content Creation
- Community Engagement
Affiliations
- Sigma Gamma Rho Sorority, Inc
- Tau Sigma Honors Society
- National Honors Society of Leadership and Success
- PRSSA
Certification
- Adobe Illustrator
Timeline
Social Media and Marketing Assistant
ODURep
01.2024 - Current
Ticket Seller
Chartway Arena
01.2024 - Current
CKC Branding Intern
Christina Kanu Consulting
06.2023 - 12.2023
Student Caller
ODU Office Of Development
09.2022 - 05.2023
Rental Attendant
ODU Outdoor Adventure Center
06.2022 - 09.2023
Im Determined Youth Leader
Virginia Department Of Education
08.2019 - Current
Bachelor of Science - Strategic Communications, Marketing
Old Dominion University
Associate of Applied Science - Studies
Paul D Camp Community College
- Adobe Illustrator
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