Professional Summary
Overview
Work History
Education
Skills
Entrepreneurial Experience
Athletic Experience
Timeline

Ubong-Abasi Etim

HOTWORX
Little Rock,AR
2
years of professional experience

Business professional pursuing an MBA with experience in project coordination, stakeholder relations, business operations, customer service, strategic communications, and organizational support. Proven ability to build relationships, coordinate projects, analyze business performance, and support leadership in achieving organizational goals.

Work History

Social Media Manager & Project Coordinator

2 Months
HOTWORX | 06.2026 - Current
  • Coordinate marketing projects from planning through execution by managing campaign timelines, collaborating with leadership and staff, organizing promotional initiatives, and ensuring projects are completed on schedule while supporting overall business objectives.
  • Build and maintain strong customer relationships by responding to member inquiries, resolving concerns professionally, managing digital communications, and delivering a positive customer experience that supports member satisfaction and retention.
  • Analyze campaign performance and customer engagement data to identify business trends, recommend process improvements, and assist leadership in making informed decisions that strengthen operational performance and community outreach.

Digital Marketing Associate

7 Months
Rubio Hospitality | 10.2025 - 05.2026
  • Partnered directly with business owners to develop and execute marketing initiatives by coordinating promotional campaigns, organizing project schedules, and ensuring all deliverables aligned with organizational goals and brand standards.
  • Managed digital communications and marketing content across multiple platforms while maintaining organized documentation, monitoring campaign performance, and ensuring consistent messaging throughout each project.
  • Evaluated customer engagement metrics and collaborated with cross-functional teams to identify growth opportunities, improve marketing effectiveness, and support data-driven business decisions.

Digital Marketing Associate

9 Months
Cache Restaurant | 08.2024 - 05.2025
  • Supported restaurant leadership by planning and coordinating promotional campaigns, developing branded marketing content, and organizing project timelines to ensure successful execution of seasonal events and business initiatives.
  • Collaborated with management and operational staff to maintain consistent brand messaging, strengthen customer engagement, and improve communication across digital and in-person marketing channels.

Developed and executed social media strategies to enhance brand awareness and engagement.

Assisted in creating compelling content for digital marketing campaigns across various platforms.

Conducted market research to identify trends and opportunities, improving campaign effectiveness.

Education

Master of Business Administration - Business Administration

Southeastern Louisiana University | Hammond | 01.2026
Expected 2026

Bachelor of Science - Business Focus

University of Central Arkansas | Conway

Associate of Science - Human Development

Bowling Green State University | Bowling Green, OH | 05.2023

Skills

Team Collaboration
Customer Engagement
Content Strategy
Operations management
Digital Communication
Content strategy
Marketing Strategy
Human Resources Support
Employee Relations
Recruitment Coordination
Administrative Support

Entrepreneurial Experience

  • Founder & Brand Manager | Sixth USA
  • Lead budgeting, branding, vendor relationships, customer service, operations, inventory planning, and strategic business development.

Athletic Experience

  • Professional Basketball Player | Chile
  • Represented an international organization while balancing graduate education and entrepreneurship, demonstrating leadership and adaptability.
  • NCAA Division I Student-Athlete
  • Balanced athletics, academics, employment, and leadership responsibilities while maintaining high performance.

Timeline

Social Media Manager & Project Coordinator

HOTWORX
06.2026 - CurrentRead More

Digital Marketing Associate

Rubio Hospitality
10.2025 - 05.2026Read More

Digital Marketing Associate

Cache Restaurant
08.2024 - 05.2025Read More

University of Central Arkansas

Bachelor of Science from Business Focus
Read More

Southeastern Louisiana University

Master of Business Administration from Business Administration
Read More

Bowling Green State University

Associate of Science from Human Development
Read More
Ubong-Abasi Etim