Ursula Hernandez
Albuquerque,NM
Summary
Resourceful and results-oriented Strategic Account Executive driven to meet strategic account objectives and support overall sales volume demands. Establishes productive professional connections with decision-makers for major accounts and learns customer business thoroughly. Proactively assesses, clarifies and validates customer needs via ongoing networking and timely personal attention.
Overview
11
11
years of professional experience
Work History
Strategic Account Executive
RxBenefits
06.2021 - Current
- Established strong relationships with key clients by providing personalized solutions and exceptional service.
- Increased revenue by identifying growth opportunities and developing tailored account strategies.
- Collaborated with cross-functional teams to deliver comprehensive client proposals and win new business.
- Negotiated contracts, ensuring long-term partnerships and mutually beneficial terms for both parties.
- Aligned internal resources to effectively support client needs and ensure timely issue resolution.
- Implemented data-driven sales tactics, optimizing account performance and maximizing returns.
- Coordinated with marketing teams to create customized campaigns that resonated with target audiences.
- Improved employee performance by designing and implementing effective training programs.
Strategic Account Executive 1
MedImpact, LLC
03.2019 - 07.2021
- Operate with a high level of autonomy on complex issues while requiring minimal management oversight including the ability to manage challenging situations in a positive and constructive manner and provide escalation support.
- Maintain a solid business relationship with clients at the executive level and with critical decision-makers which includes research and understanding of market trends and competitive practices.
- Organize and lead client business planning meetings, financial performance reviews, leadership summits and internal strategy planning discussions
- Collaborate with internal leaders throughout other business units for problem solving, planning and successful outcomes
Regional Account Executive
PerformRx
02.2013 - 03.2019
- Secured the extension of three contracts by effectively managing accounts through in-depth understanding of client needs.
- Managed the implementation of government programs mandated by state regulatory requirements, such as the development of SOP’s and reporting specs for new California regulations.
- Implemented new policies and processes across internal departments which resulted to increased workflow production and enhanced turnaround times for issue resolution.
- Attended CMS and NCHAA FWA Conferences in 2015 and 2016.
- Strengthened company’s business by leading implementation of Integrated Pharmacy Solutions to improve pharmacy network quality and oversight.
- Developed and established new policies for pharmacy audit appeals
Education
Master of Arts - Diversity, Equity, And Strategic Impact
University of Oklahoma
Norman, OK05.2025
Bachelor of Science - Health Administration
University of Phoenix
Phoenix, AZ04.2015
Skills
- Accomplished professional with over 15 years of experience
- Spearheaded implementing, maintaining and providing thoughtful, evidence based data to my clients at the State, Federal and Commercial level
- Strong foundation of communication with clients and colleagues
- Chair of the Hispanic and Latin AmericanEmployee Resource Group at RxBenefits and am responsible for activities, communications and reporting to executive leadership
- Project management, root cause analysis, project planning, document management
Timeline
Strategic Account Executive
RxBenefits
06.2021 - Current
Strategic Account Executive 1
MedImpact, LLC
03.2019 - 07.2021
Regional Account Executive
PerformRx
02.2013 - 03.2019
Master of Arts - Diversity, Equity, And Strategic Impact
University of Oklahoma
Bachelor of Science - Health Administration
University of Phoenix
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