Summary
Overview
Work History
Education
Skills
Leadership Extracurricular
Certification
Languages
Websites
Timeline
Generic

Vaidehi Kaila

Iselin

Summary

Dynamic marketing professional with a proven track record at Transparent, driving campaigns that garnered 24k newsletter subscribers. Skilled in data analysis and audience engagement, I excel at crafting innovative strategies that elevate brand presence. Passionate about creative problem-solving, I thrive in fast-paced environments, delivering impactful results and fostering community connections.

Overview

7
7
years of professional experience
1
1
Certification

Work History

Founder

VaiCreates
Iselin
03.2025 - Current
  • Founded and scaled VaiCreates, a creative brand focused on delivering innovative digital art pieces, as well as paintings.
  • Commissioned 5 or more art pieces.
  • Created a fully functioning site for commissions, sales, and artwork display.
  • Currently working on scaling up social media presence.

Marketing/Social Media Manager

Transparent
Edison
01.2025 - Current
  • Marketing Campaign resulted in: 24k Newsletter Subscribers, 18k Active Users, 1300 Discord users
  • Created social media strategies to increase brand awareness for the startup across multiple platforms (TikTok, Instagram, LinkedIn).
  • Reviewed analytics data regularly to identify areas of improvement in our campaigns.

Assistant Teacher

Sumitha Creative Arts and Sketches School
Edison
09.2018 - 08.2024
  • Assisted in teaching various mediums of art, such as color pencil, oil pastel, glass painting, and acrylic painting, to 30+ children aged 4 to 16.
  • Created 20+ pieces of artwork, ranging from Madhubani, Kalamkari, acrylic on wood, texture mediums, and acrylic on canvas.
  • Organized, cataloged, and stored art supplies (paints, brushes, texture mixes, canvases, etc.).

Product Promoter

Param Wellness
Edison
08.2023 - 10.2023
  • Promoted 50+ herbal skincare products and spa services.
  • Attended health camps, performed EKG tests on over 100 participants, and informed those participants about holistic healing practices.
  • Cultivated relationships with walk-in customers and gathered potential clients through 50+ phone calls.
  • Kept and organized a written record of clients and services requested.

Engineer

Wheels For All
Iselin
09.2021 - 02.2023
  • Promoted sustainability and recycling to members of the neighborhood for donations of old bicycles, scooters, and kid vehicles.
  • Reassembled and cleaned 15+ broken bikes to be donated.
  • The team raised over $500 to go toward charity.
  • Created community wellness projects: 5+ bird feeders, 3 positive affirmation boxes placed in local libraries.

Head of Human Resources

NJ Project Querencia
Edison
09.2021 - 09.2022
  • Oversaw recruitment, interviewing, and the hiring process of 10+ members into a team of 28.
  • Assembled 100+ care/sanitary packages for senior citizens and hospital staff.
  • Assisted with hosting 5+ park cleanups, 50+ teacher appreciation baskets, a global warming awareness video...
  • Presented with the Unity Award.

Education

Bachelor of Science - Computer Science And Economics

Rutgers University
New Brunswick
05-2028

Skills

  • Data analysis
  • Statistical modeling
  • Software development
  • Market research
  • Project management
  • Creative problem solving
  • Audience engagement
  • Graphic design

Leadership Extracurricular

  • Choreographer and Head of Publicity, JFKMHS Dance Exchange, 09/01/2020 - 04/01/2024
  • Varsity Tennis Player and 2023 Team Captain, JFKMHS Varsity Tennis Team 09/01/2020 - 11/01/2023

Certification

  • Bloomberg Market Concepts
  • Bloomberg Finance Fundamentals

Languages

English
Native/ Bilingual
Gujarati
Native/ Bilingual
Hindi
Limited

Timeline

Founder

VaiCreates
03.2025 - Current

Marketing/Social Media Manager

Transparent
01.2025 - Current

Product Promoter

Param Wellness
08.2023 - 10.2023

Engineer

Wheels For All
09.2021 - 02.2023

Head of Human Resources

NJ Project Querencia
09.2021 - 09.2022

Assistant Teacher

Sumitha Creative Arts and Sketches School
09.2018 - 08.2024

Bachelor of Science - Computer Science And Economics

Rutgers University
Vaidehi Kaila