VALENTINA GRANADA HERNANDEZ

Marketing professional with experience in client management, attracting new markets, accounting organization, and document inventory administration.

• Analyzing and identifying business opportunities, designing strategies to attract potential clients, and strengthening existing commercial relationships.
• Skilled in coordinating key tasks such as payment control, data validation, report tracking, and process optimization, ensuring the achievement of commercial objectives.
• Proactive and focused on adding value by improving customer experience, and implementing strategies for the sustainable growth of the organization.
• Committed to continuous learning, process improvement, and adapting to the challenges of dynamic markets.

In my professional experience, I have played a key role in the sales sector, specifically in the natural gas market, with a focus on the construction industry. Below are the main responsibilities and achievements I have accomplished:

• Sales Target Achievement: I have led strategies to meet and exceed assigned sales targets, using a proactive and personalized approach that ensured consistent growth in the volume of natural gas sales.
• Client Management: I have managed a portfolio of clients, providing personalized attention and tailored solutions to ensure their satisfaction and loyalty. This included negotiating favorable terms, resolving issues, and maintaining long-term relationships.
• Acquisition of New Clients: I implemented effective strategies for acquiring new clients, with a special focus on the construction sector, expanding the client base and generating new business opportunities.
• Market Expansion: I contributed to the company’s growth by identifying new market niches and expanding into geographically strategic areas with high development potential, which helped diversify revenue streams.

• I have led collection processes for key clients, implementing effective strategies to recover overdue payments, improving cash flow, and reducing delinquency levels. I managed payment terms with clients, achieving favorable agreements for both the company and the clients, with a focus on mutual satisfaction and the continuity of the business relationship. Additionally, I have monitored and controlled early-stage and at-risk portfolio indices, taking timely corrective actions to minimize risks and avoid negative impacts on the company.

• Customer Service: I provided friendly and efficient service, resolving inquiries, complaints, and customer requests through various communication channels (phone, email, online chat).
• Request Management: I was responsible for managing and following up on customer requests, ensuring they were addressed in a timely manner, and in compliance with the company's quality standards.

The position allowed me to develop skills in communication, problem-solving, teamwork, and the use of computer tools, always focused on delivering quality service and contributing to the overall success of the company.any.

I have developed and implemented strategies aimed at attracting students and promoting academic programs, specifically diplomas in the health sector. Below are my main responsibilities and achievements:

• Diploma Program Scheduling: I coordinated the planning and scheduling of diploma programs, ensuring that the content and schedules met market needs, and the expectations of future students.
• Attracting Clients: I implemented digital and traditional marketing campaigns to attract new clients (students), increasing the visibility of academic programs, and generating greater interest in the institution.
• Strategy Generation: I designed and implemented marketing strategies focused on positioning the school, highlighting its competitive advantages, and promoting its educational services through various channels, such as social media, email, and in-person events.

In my role as a Commercial Manager in mortgage banking, I carried out various activities aimed at achieving goals in the placement of mortgage loans. Below are my main responsibilities:

• Achievement of Mortgage Loan Goals: I implemented strategies and actions to ensure the achievement of sales targets for mortgage products, guaranteeing performance in the placement of loans.
• Client Support: I provided personalized advice and support to clients throughout the purchase and loan disbursement process, ensuring that they had a satisfactory experience. I offered options tailored to their needs and profiles across different categories and modalities, facilitating their decision-making process.

I completed my Business Internship at Radio of Women, performing various activities focused on brand positioning and audience engagement. My main responsibilities included:

• Brand Positioning: I collaborated in creating and implementing strategies to strengthen the radio station's position in the market, increasing its visibility and media presence.
• Activities with Listeners: I coordinated and implemented activities and dynamics with listeners to encourage their participation, and enhance interaction with the station.
• Event Organization: I assisted in planning and organizing promotional events, ensuring logistics and the proper execution of activities, aimed at increasing audience loyalty and promoting the brand.

This experience allowed me to develop skills in marketing, communication, event organization, and audience relationship management, contributing to the growth and positioning of the radio station.