Summary
Overview
Work History
Education
Skills
Timeline
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valerie berwanger

Sherman Oaks,CA

Summary

Dynamic marketing writer and producer with a proven track record at Disney Branded Television, specializing in original content creation and market research. Successfully led innovative campaigns that enhanced brand visibility while mentoring teams to elevate their skills. Adept at managing budgets and deadlines, ensuring projects are delivered on time and within scope.

Overview

26
26
years of professional experience

Work History

Marketing Writer/Producer

Disney Branded Television
Burbank, CA
11.2002 - 09.2024

Write and produce marketing trailers and promos to advertise television and movies across several Disney platforms,

ABC, Freeform, Disney Channel and Disney Jr.

Collaborate with team members to create advertising campaigns including, on air, print, radio and social media.

Collaborated with team members to refine writing styles and approaches.

Utilized digital tools for organizing ideas and managing deadlines effectively.

Participated in brainstorming sessions to generate innovative content ideas.

Managed campaign budgets to bring projects in on time and on budget.

Creative Director

PAX TV ( Now Known as ION Television)
West Palm Beach, FL/ Studio City, CA
08.1998 - 11.2002
  • Led creative teams to develop innovative marketing campaigns that increased brand visibility.
  • Directed cross-functional collaboration to ensure alignment on project goals and timelines.
  • Oversaw design processes, ensuring adherence to brand guidelines and quality standards.
  • Mentored junior designers, fostering professional growth and enhancing team skill sets.

Education

Bachelor of Arts - Theatre/Communications

Davidson College
Davidson, NC

Skills

  • Original content creation
  • Content editing
  • Market research

Timeline

Marketing Writer/Producer

Disney Branded Television
11.2002 - 09.2024

Creative Director

PAX TV ( Now Known as ION Television)
08.1998 - 11.2002

Bachelor of Arts - Theatre/Communications

Davidson College
valerie berwanger