Vanessa Kustron Attaway
Land O Lakes,USA
Summary
Results-driven professional with a robust background in strategic planning and execution, consistently delivering impactful solutions that align with business objectives and enhance team collaboration. Highly adaptable and reliable, with strong skills in critical analysis and innovative problem-solving to address evolving organizational needs. Proven expertise in developing and guiding teams, managing projects effectively, and achieving strategic goals. Committed to fostering a culture of excellence and continuous improvement within dynamic environments.
Overview
27
27
years of professional experience
Work History
LEAD REVENUE STRATEGIST
ZS Consulting
07.2022 - Current
- Managed portfolio of hotels
- Developed and implemented strategic frameworks to enhance client engagement strategies.
- Conducted market analysis to identify growth opportunities and inform decision-making processes.
- Collaborated with cross-functional teams to drive project initiatives and improve operational efficiencies.
- Managed client relationships, providing insights that shaped long-term strategic direction.
- Led workshops to align stakeholders on strategic objectives and ensure cohesive execution of plans.
- Assisted in hiring and training new team of junior strategists for a RMEC.
- Fostered skill development and promoting best practices within the team.
- Implemented innovative solutions for optimizing processes, resulting in increased efficiency and reduced costs.
- Spearheaded the development of strategic plans, ensuring alignment between short-term tactics and long-term goals.
- Developed comprehensive strategies by analyzing market trends and consumer behavior to drive business growth.
AREA DIRECTOR OF REVENUE MANAGEMENT
Aimbridge Hospitality
02.2013 - 07.2022
- Managed a diverse portfolio of full-service and select-service properties.
- Achieved significant growth in RevPAR and overall revenue across a portfolio of properties.
- IHR DORM of the year 2018.
- Collaborated with executive leadership to align property goals with corporate objectives and brand standards.
- Worked closely with hotel teams to identify opportunities in all revenue areas.
- Experience in analyzing, interpreting and explaining statistical data to develop strategies and generate a course of action.
- Planned and oversaw new software migration while still optimizing revenue through Starwood to Marriott systems.
- Assisted VP of Revenue Strategy with training new Regional Directors on IHR systems.
- Analyzed financial performance and monitoring forecasting goals.
- Conducted weekly revenue strategy meetings and daily business reviews.
- Monitored regional performance metrics, providing timely feedback and implementing corrective actions when necessary to ensure goals were achieved consistently across all locations.
- Increased revenue growth with the implementation of innovative marketing strategies and sales techniques.
- Built strong partnerships with third parties to enhance performance.
- Participated in all training courses for the brand and management company to better develop my skills.
DIRECTOR OF REVENUE MANAGEMENT
Hyatt Regency Pittsburgh Airport
04.2016 - 09.2016
DIRECTOR OF FRONT OFFICE
Sheraton Station Square
08.2011 - 12.2012
FIELD OPERATIONS ASSIGNMENT MANAGER
Interstate Hotels & Resorts
11.2005 - 08.2011
DIRECTOR OF ROOMS
Wyndham Baltimore Inner Harbor
02.2005 - 11.2005
GUEST SERVICE MANAGER/ROOMS MANAGER IN TRAINING
Wyndham Pittsburgh Airport
01.2003 - 01.2005
BYREQUEST MANAGER
Wyndham Pittsburgh Airport
01.2001 - 01.2003
GUEST SERVICE MANAGER
Wyndham Pittsburgh Airport/Pittsburgh Airport Marriott
01.1999 - 01.2001
Education
Bachelor of Science Degree - Hotel/Restaurant, and Institutional Management
Indiana University of Pennsylvania
01.1997
Skills
- Data analysis expertise
- Strategic brand management
- Targeted customer analysis
- Financial forecasting
- Competitive intelligence
- Strategic planning
- Client relationship management
- Cross-functional team collaboration
- Relationship building
- Talent development
- Teamwork and collaboration
- Team leadership
Timeline
LEAD REVENUE STRATEGIST
ZS Consulting
07.2022 - Current
DIRECTOR OF REVENUE MANAGEMENT
Hyatt Regency Pittsburgh Airport
04.2016 - 09.2016
AREA DIRECTOR OF REVENUE MANAGEMENT
Aimbridge Hospitality
02.2013 - 07.2022
DIRECTOR OF FRONT OFFICE
Sheraton Station Square
08.2011 - 12.2012
FIELD OPERATIONS ASSIGNMENT MANAGER
Interstate Hotels & Resorts
11.2005 - 08.2011
DIRECTOR OF ROOMS
Wyndham Baltimore Inner Harbor
02.2005 - 11.2005
GUEST SERVICE MANAGER/ROOMS MANAGER IN TRAINING
Wyndham Pittsburgh Airport
01.2003 - 01.2005
BYREQUEST MANAGER
Wyndham Pittsburgh Airport
01.2001 - 01.2003
GUEST SERVICE MANAGER
Wyndham Pittsburgh Airport/Pittsburgh Airport Marriott
01.1999 - 01.2001
Bachelor of Science Degree - Hotel/Restaurant, and Institutional Management
Indiana University of Pennsylvania