Summary
Overview
Work History
Education
Skills
Timeline
Generic
Vernon West Sr

Vernon West Sr

SALES DIRECTOR
Orlando,FL

Summary

Automotive Sales Manager Seeking Director Position Highly qualified Sales Manager with over 20 years of demonstrated successful experience in the automotive industry. Award-winning auto dealership operations executive with demonstrated skill to dramatically increase sales, profitability, customer satisfaction, and competitive market penetration. Notable experience at directing dealerships, delivering superior CSI levels, and consistently exceeding volume goals. Builds and leads top-performing teams, oversees HR, advertising, marketing, new/used car sales, F&I, and compliance functions. Discovers and solves problems before they become issues. College graduate and former international professional athlete who ensures competitive spirit in launching innovative, resourceful sales programs and top-down business operations management. ___________________________ CORE BUSINESS EXPERTISE ___________________________ Dealership Operations Management Strategic and Tactical Solutions Marketing, Advertising, Sales Internet Staff Training / Motivation Contract Negotiations & Vendor Relations Cost Controls & Budget forecasting Finance & Insurance Procedures Workflow Planning & Implementation Business Profits Turnaround Strategies Oral, Written, & Computer Skills

Overview

29
29
years of professional experience

Work History

SALES MANAGER

TOYOTA OF ORLANDO, Germain Toyota
Naples, FL
01.2017 - 01.2024
  • Handled customer relations issues, enabling quick resolution, and client satisfaction.
  • Increased sales revenue by developing and implementing effective sales strategies.
  • Built long-lasting client relationships through excellent customer service and consistent followups.
  • Led a successful sales team by providing motivational coaching and performance-based incentives.

Sales Director

Orange Buick GMC
01.2024 - Current
  • Led a high-performing sales team through effective coaching, mentoring, and performance management strategies.
  • Enhanced customer satisfaction with a focus on fostering long-term relationships, consistently addressing client needs, and providing exceptional service.
  • Fostered a culture of continuous improvement within the sales department, regularly organizing workshops and skill-building sessions for employees at various levels of expertise.
  • Managed relationships with key industry stakeholders, attending conferences and networking events to further establish the company''s presence in relevant circles.

SALES MANAGER

GERMAIN TOYOTA OF NAPLES FLORIDA
NAPLES , FLORIDA
02.2002 - 01.2017
  • Manage all business functions for used car dealership division with sales over 300 used cars sold per month. Supervise over 150 employees and oversee fixed operations, service, parts, and finances.
  • Hire, train, motivate, and supervise staff for daily, long-range, and special event sales promotions.
  • Dramatically improved sales performance and profit margins with annual profits reaching $15.6M.
  • Increase profits through aggressive management strategies that reduce aging used car inventory.
  • Consistently meet/exceed sales goals with highly trained, loyal staff and the implementation of a successful internet sales program.

SALES/CLOSER

Eastgate Auto Mall
Cincinnati, OH
01.1996 - 01.2002
  • Managed overall business operations with supervision of 50 employees for Chevrolet, Ford, and Mitsubishi automobile facilities.
  • Capably handled advertising, merchandising, sales, inventory control, staffing, CSI, and F&I.

Education

Bachelor Degree - Communications, Psychology, Finance & Insurance

University of Cincinnati
1991

FINANCE TRAINING , Boca Raton, FL, 2004 - Finance

JM&A GROUP
BOCA RATON FLORIDA
03.2004

Skills

  • Advertising
  • Business operations
  • General Manager
  • Inventory control
  • Inventory
  • Merchandising
  • Profit
  • Sales
  • Staffing
  • Supervision

Timeline

Sales Director

Orange Buick GMC
01.2024 - Current

SALES MANAGER

TOYOTA OF ORLANDO, Germain Toyota
01.2017 - 01.2024

SALES MANAGER

GERMAIN TOYOTA OF NAPLES FLORIDA
02.2002 - 01.2017

SALES/CLOSER

Eastgate Auto Mall
01.1996 - 01.2002

Bachelor Degree - Communications, Psychology, Finance & Insurance

University of Cincinnati

FINANCE TRAINING , Boca Raton, FL, 2004 - Finance

JM&A GROUP
Vernon West SrSALES DIRECTOR