Veronica Panara
Halligans Pub
Flourtown,PA
2
Languages
1
Certification
13
years of professional experience
I am a reliable, flexible, responsible and hardworking person. I possess excellent time management, critical thinking, and attention to detail skills. I have a passion for marketing and social media. I am a mature team player and adapt to challenging situations. I work well both independently and with a team.
Work History
Content Marketing Social Media Specialist
7 Months- Managed Agency Marketing clients' social media platforms. Developed social media initiatives to enhance community size and engagement. Provided support for social media community management by engaging with users and managing interactions, including interacting with social media posts, daily posting on Instagram Stories and Pinterest, responding to social media comments and tagged content, handling customer service inquiries, sourcing/vetting/scheduling new influencers, and collecting and organizing UGC.
- Developed and implemented social media strategies to enhance brand presence and engagement.
- Collaborated with cross-functional teams to align social media initiatives with marketing campaigns.
- Analyzed performance metrics to optimize content effectiveness across various platforms.
Social Media and Marketing Manager
2 Years 7 Months- Updated and maintained website content with new promotions and events to ensure accurate and timely information.
- Managed content calendars across multiple social media platforms, ensuring consistent and timely posting aligned with promotional campaigns.
- Maintained social media accounts with regular, engaging content to increase audience engagement.
- Designed event flyers and special event menus to promote upcoming events and enhance the overall customer experience.
- Captured and edited photo and video content for social media, promotional materials, and event marketing.
Waitress, Expedite, Hostess
12 Years 7 Months- Greeted guests, prepared takeout orders, and efficiently ran food to and from kitchen to enhance dining experience. Delivered attentive service to customers, ensuring satisfaction and repeat visits. Managed waitress rotation and organized catering orders to streamline operations and support event needs.
Fan Experience Intern Philadelphia Wings
1 Year- Assisted with coordination of in-game promotions, giveaways, and fan engagement activities. Assisted in developing creative ideas to elevate the game day experience. Contributed to pre-game setup, in-game execution, and post-game breakdown. Collaborated across departments including marketing, community relations and game presentation. Served as the point of contact for game day vendors. Managed and organized promotional materials, signage, and game day props. Facilitated outreach to local groups for partnerships on specific theme nights and promotional initiatives, organized, labeled, and managed projects and documents on the existing management system. Assisted with department administration functions.
- Supported team in executing marketing initiatives to enhance fan engagement and experience.
- Executed marketing initiatives to enhance fan engagement and experience, supporting overall team objectives.
- Researched industry trends to inform strategic planning and identify operational improvements.
Marketing Promotions Assistant
1 Year- Assisted with game operations for home events for Flyers and Wings, setting up and cleaning promotional giveaway items and tagging seats for promotional events while providing excellent customer service and hospitality to attendees.
- Coordinated marketing campaigns to increase brand visibility and engage audience effectively.
- Developed promotional materials for events and initiatives to support marketing efforts.
Merchandise Manager
1 Year- Developed and executed merchandising strategies to enhance product visibility and customer engagement.
- Analyzed sales data to identify trends, optimizing inventory management and assortment planning.
- Collaborated with cross-functional teams to align merchandising initiatives with marketing campaigns.
- Conducted inventory counts, led a successful operations team, and managed a successful shipment team. Restocked products, launched new products, and organized all backstock of products. Responsible for organizing and updating all planograms and advertisements. Responsible for opening the store, serving as the floor manager, and maintaining an accurate cash and deposit log.
Education
Associate of Arts(A.A) - Management, Marketing Concentration
No Degree - Human Services
High School Diploma
Skills
Content Creation
Knowledge of Social Media
Content strategy
Graphic Design
Office 365
Time Management
Organization
Attention to Detail
Critical Thinking
Problem Solving
Communication
Certification
- Social Media Certified
- Hubspot Academy 2024-2026
Languages
English
Native or Bilingual
Italian
Limited Working
Timeline
Content Marketing Social Media Specialist
Ignite2x
01.2026 - CurrentRead More
Fan Experience Intern Philadelphia Wings
Comcast Spectacor
01.2025 - 01.2026Read More
Social Media and Marketing Manager
Halligans Pub
01.2024 - CurrentRead More
Marketing Promotions Assistant
Comcast Spectacor
01.2024 - 01.2025Read More
Merchandise Manager
Ulta Beauty
01.2023 - 01.2024Read More
Waitress, Expedite, Hostess
Halligans Pub
01.2014 - CurrentRead More
Montgomery County Community College
Associate of Arts(A.A) from Management, Marketing Concentration
Read More
East Stroudsburg University of Pennsylvania
No Degree from Human Services
Read More
Springfield Township High School
High School Diploma
Read More