Vibha Chippala Satish

Ambitious and results-driven MBA candidate with a background in marketing, business process re-engineering, and logistics. Possessing strong analytical skills and leadership capabilities, with 2 years of relevant experience and 1+ years in back-end operations. Eager to take on new challenges and willing to relocate if required. Proven skills in increasing customer engagement and business visibility in online searches through successful SEO approaches. Experienced in developing marketing initiatives, increasing business success and boost sales. Excellent analytical, organizational and decision-making abilities.

• International conference on An Elixir for Organizational Excellence conducted by PG and Research department of Commerce in association with Madras Chamber of Commerce and Industry (MCCI) held in January 2019.
• International conference on Design Thinking Prototype: A Quintessence Mapping of Ideation and Innovation conducted by PG and Research department of Commerce in association with Madras Chamber of Commerce and Industry (MCCI) held in February 2020.
• Participated in a three-day Digital Marketing seminar program conducted by North Storm Academy held in May 2020.
• Participated MyCaptain Entrepreneurship and Digital Marketing workshop, Chennai 2021.

Home Theater Sales Database (Data Science) Sept 2023-Dec 2023

· Developed a comprehensive database encompassing customer profile, product catalogs, vendor information, manufacturer details, and work order records for the home theater industry.

· Designed an Entity-Relationship (ER) diagram using MySQL Workbench to visualize the database structure.

· Formulated intricate SQL queries to retrieve and manipulate data efficiently.

· Presented a detailed summary report outlining the project scope, methodology, and findings.

Operations and Supply Chain Management: Sept 2023-Dec 2023

· Engineered an optimized inventory management system, supply chain strategies, and process enhancements tailored for Gong Cha, a leading beverage company.

· Employed advanced methodologies such as Economic Order Quantity (EOQ), ABC Analysis, and Linear Programming to ensure consistent demand fulfillment and operational efficiency.

· Utilized POM/QM Software and Excel Solver to implement and execute supply chain optimization techniques.

Bay Field Mud Company (Supply Chain Management): Sept 2023-Dec 2023

· Conducted an in-depth analysis of supply chain deficiencies at Bay Field Mud Company, focusing on weight shortages in treating agents.

· Implemented quality control measures across all shifts using POM/QM Software.

· Evaluated data from various shifts to identify patterns and root causes of product deficiency.

· Presented actionable recommendations to address supply chain challenges and enhance product quality.

Marketing Strategy Analysis for Forever 21: Sept 2023- Dec 2023

· Conducted a comprehensive analysis of Forever 21's target market, competitive landscape, and brand positioning.

· Developed strategic recommendations to capitalize on strengths, mitigate weaknesses, and leverage opportunities in the market.

· Formulated product-level and brand-level competitive descriptions to enhance market positioning.

· Analyzed the marketing mix to optimize marketing strategies and drive brand growth.

Multiple Criteria Decision Models (AHP Analysis):         Jan 2023 – May 2023

· Utilized Microsoft Excel to conduct an Analytic Hierarchy Process (AHP) analysis comparing living options in New York/New Jersey for students attending New York Institute of Technology, Manhattan Campus.

· Created decision models to evaluate various criteria and prioritize living options based on student preferences and requirements.

Enterprise Resource Planning Systems:            Sep 2022 - Dec 2022

· Implemented an Enterprise Resource Planning (ERP) system using Odoo Software for V's Bakehouse Ltd.

· Configured modules including CRM, Sales, Purchases, Manufacturing, Inventory, and Accounting to streamline business processes.

· Developed document layouts for invoices and generated sales reports to track performance metrics.

· Utilized the Accounting module for financial analysis and reporting, including profit and loss statements, balance sheets, and cash flow statements.

Financial Management:                Sep 2022 – Dec 2022

· Conducted financial analysis and valuation for the NY Yankees team, including cash flow analysis and valuation metrics.

· Utilized Microsoft Excel to perform Internal Rate of Return (IRR), Net Present Value (NPV), Depreciation, and Amortization analysis.

· Prepared investor reports and income statements to communicate financial performance effectively.

· Attended the International conference on An Elixir for Organizational Excellence conducted by PG and Research department of Commerce in association with Madras Chamber of Commerce and Industry (MCCI) held in January 2019.

· Attended the International conference on Design Thinking Prototype: A Quintessence Mapping of Ideation and Innovation conducted by PG and Research department of Commerce in association with Madras Chamber of Commerce and Industry (MCCI) held in February 2020.

· Participated in a three-day Digital Marketing seminar program conducted by North Storm Academy held in May 2020.

· Participated MyCaptain Entrepreneurship and Digital Marketing workshop, Chennai 2021.