Vicki Stanford
Tucson,AZ
Summary
Innovative content marketing director recognized for strong writing and editing skills. Committed to researching industry trends and developing content strategies that drive engagement and align with business objectives.
Overview
23
23
years of professional experience
Work History
Director Content Marketing and Media Relations
Blanchard
San Diego, California
07.2015 - 11.2025
- Produced engaging content for various platforms and target audiences.
- Researched industry trends to inform writing and enhance relevance.
- Collaborated with marketing teams to align content strategies and goals.
- Edited and proofread articles to ensure clarity and accuracy.
- Developed SEO-friendly content to improve online visibility and reach.
- Managed multiple projects simultaneously while meeting tight deadlines.
- Maintained a consistent brand voice across all written materials.
- Applied strong writing, editing and proofreading abilities to each assignment to produce best possible content.
- Delivered high-quality, insightful, informative, and entertaining written content while meeting tight deadlines.
- Generated ideas for new content topics based on customer feedback and market research data.
- Developed media strategies to enhance brand visibility and engagement.
- Managed relationships with journalists and media outlets to ensure coverage.
- Crafted press releases and media kits for product launches and events.
- Reviewed published materials for accuracy in representation and branding consistency.
- Responded promptly to inquiries from members of the press regarding company information.
Director Speakers Bureau
Blanchard
San Diego, California
06.2002 - 07.2015
- Collaborated with event organizers to ensure seamless execution of speaking engagements.
- Networked with industry professionals to expand speaking opportunities and partnerships.
- Mentored aspiring speakers, sharing techniques and best practices for effective communication.
- Assisted in the development of new ideas for future speaking events.
- Formulated marketing strategies for upcoming speaking engagements.
- Maintained relationships with sponsors and partners through effective communication.
- Attended networking events related to the subject matter being presented.
- Developed content for speeches, including research, writing, and editing.
Education
Bachelor of Science - English Education
Northeast Missouri State University, Now Truman
Kirksville, MO05-1975
Skills
- Media relations
- Marketing strategy
- Industry research
- Cross-functional collaboration
- Effective communication
- Blogging
- Content strategy development
- Podcast production
Timeline
Director Content Marketing and Media Relations
Blanchard
07.2015 - 11.2025
Director Speakers Bureau
Blanchard
06.2002 - 07.2015
Bachelor of Science - English Education
Northeast Missouri State University, Now Truman