Responsible for the North American and Latin American Catalog of over 32,000 parts while driving content standardization, application management, and global catalog development initiatives.
Direct catalog strategy and product content initiatives in alignment with ACES and PIES industry standards
Partner with key accounts and trading partners to improve catalog quality, content accuracy, and customer experience
Spearheading development of cross-functional global catalog procedures in collaboration with Shanghai operations.
Support scalable catalog infrastructure initiatives to improve operational consistency across international teams.
Product Content Manager
First Brands Group (Formerly Cardone)
Philadelphia, PA
01.2023 - 07.2024
Managed a global catalog containing more than 350,000 parts, while leading four Content Teams responsible for product data creation, maintenance, and delivery across multiple channels.
Improved departmental operational efficiency by 35% through development and implementation of standardized workflows and cross-functional procedures.
Managed a $1.75M department budget, with 0 budget shortfalls through strategic resource allocation and forecasting.
Strengthened relationships with key customers and trading partners to identify growth opportunities and improve content delivery initiatives.
Directed creation and implementation of catalog content aligned with ACES and PIES standards
Led cross-functional operational improvements supporting scalability, compliance, and content accuracy.
Product Content Specialist
Cardone Industries
Philadelphia, PA
04.2016 - 12.2022
Served as key contributor within Catalog Management Department responsible for the overall development of content strategy and creating and managing content for CARDONE Industries auto parts across 2 countries.
Audited third-party website catalogs, maintaining catalog precision and content quality delivering over 150,000 parts per year.
Represented Cardone Industries at 12 National conferences, generating $1.8M in new business.
Performed ACES Assessments reviews to identify data inconsistencies, improve vehicle coverage and resolve applications gaps.
Managed interchange team, streamlining responsibilities and workflow efficiencies.
Coordinated electronic distribution of WD Price Releases zero errors.
Developed KPI reporting for New Parts Introductions (NPI), EPF/EYS (Estimated Pipeline Fill/Estimated Yearly Sales) for new product launches, and International Lost Sales (ILS) for the Vice President of Operations.
Pricing Analyst
Cardone Industries
Philadelphia, PA
01.2003 - 02.2013
Supported pricing strategy and new product introduction analysis across multiple (automotive) product lines.
Contributed to QA process development supporting ISO/TS 16949 certification initiatives.
Reduced pricing analysis turnaround time by 25% through implementation of improved pricing procedures.
Participated in development of the internal 'MyCARDONE' dashboard improving enterprise visibility into pricing, catalog, interchange and NPI releases.
Printed Materials Coordinator
Cardone Industries
Philadelphia, PA
01.1998 - 01.2003
Managed production and distribution of printed catalogs and price sheets.
Responsible for the catalog & price sheet budget.
Calculates & maintains catalog and prices sheet printing quantities, distribution and on hand inventory levels.
Coordinates multi-language translation requirements for catalogs and price sheets.