Summary
Overview
Portfolio of Past & Present Work
Work History
Education
Skills
Additional Information
Timeline
Hi, I’m

Victoria Baber

Monroe,WA
Victoria Baber

Summary

Eager and passionate marketing professional offering extensive experience and skills in brand management, content creation, and graphic design coupled with clear communication and excellent time management abilities. Self-directed and independent professional with over 9 years of experience developing and executing marketing plans. Confidence in adapting to the dynamic and ever-changing marketing landscape, and utilizing new technologies to achieve objectives.

Overview

9
years of professional experience

Portfolio of Past & Present Work

www.victoriababerdesign.com

Work History

Capstone Home Loans
Lynnwood, WA

Marketing Manager |
04.2022 - 06.2023

Job overview

  • Develop and execute strategies to optimize customer engagement, loyalty, and retention.
  • Collaborate with over 25 Loan Officers to develop effective and creative marketing strategies.
  • Create, design, and maintain branch marketing materials.
  • Host value-focused branch meetings, highlighting new speakers each month.
  • Maintain email campaigns using existing CRM resources.
  • Oversee Capstone's WordPress website to ensure compliance and up-to-date information.
  • Run analytics reports to measure performance.

Highlands Residential Mortgage, Ltd
Bellevue, WA

Director of Marketing for Tina Mitchell Team |
02.2020 - 10.2021

Job overview

  • Design all digital content for Loan Officer team: websites, graphics, logos, flyers, thumbnails, video content and advertising materials.
  • Optimize flow of websites for the most engaging user experience to increase sales.
  • Collaborate with strategic partners within the industry to design and produce marketing materials.
  • Expanded new businesses by developing powerful sales, advertising and marketing campaigns.
  • Design compelling websites for TM Media Agency and One-Time Your Business™ serving as powerful tools to drive additional sales and expand reach.

The Money Hour
Bellevue, WA

Marketing Manager |
01.2014 - 10.2021

Job overview

  • Book new guests for each weekly episode.
  • Oversee WordPress website and post episodes on website and social media sites.
  • Record and produce post-marketing videos for each episode.
  • Implement social media marketing strategies to promote the show.
  • Establish and maintain strategic partnerships with companies or individuals featured on the show.
  • Manage and oversee all outbound marketing emails.

Gateway Mortgage Group, LLC
Bellevue, WA

Director of Marketing for Tina Mitchell Team |
10.2016 - 02.2020

Job overview

  • Responsible for creation and management of all digital content: websites, graphics, logos, flyers, thumbnails (promotional spots), video content and advertising banners/video.
  • Event planning, coordination, photography, and promotional marketing.
  • Facilitate one-on-one marketing and technological training with real estate professionals.

Absolute Mortgage
Bellevue, WA

Marketing Coordinator for Tina Mitchell Team |
02.2014 - 10.2016

Job overview

  • Expanded customer base by successfully emailing prospects to enhance conversion rates.
  • Collected customer demographics, preferences and buying habits to build effective strategies.
  • Coordinated and advertised monthly luncheons to provide value and gain real estate referral partners.

Education

Monroe High School

High School Diploma
01.2013

Skills

  • Project Management
  • Content Creation
  • Strategic Planning
  • SEO Optimization
  • Social Media Marketing
  • Campaign Management
  • Brand Identity, Awareness, & Tone
  • Graphic & Media Design
  • Wordpress
  • HTML & CSS Experience
  • Adobe Creative Suite (Photoshop, Illustrator, InDesign)
  • WiX Website Builder
  • Canva
  • Digital Marketing
  • Advertising
  • Formatting Understanding (Print & Digital)
  • Website Design
  • Complex Problem-Solving
  • Logo Creation & Design
  • Advanced Salesforce Experience
  • Self-Motivated
  • Original Copywriting
  • Networking
  • Teamwork & Collaboration

Additional Information

  • Dec 2018 | Gateway Mortgage Group, LLC | Clutch Player Award presented by Area Manager, Sean Cramer - “Every winning team has a clutch player who can make plays anywhere on the field. Victoria is ours.”
  • Apr 2023 | Capstone Home Loans | Employee of the Month Award presented by Capstone Partners

Timeline

Marketing Manager |

Capstone Home Loans
04.2022 - 06.2023

Director of Marketing for Tina Mitchell Team |

Highlands Residential Mortgage, Ltd
02.2020 - 10.2021

Director of Marketing for Tina Mitchell Team |

Gateway Mortgage Group, LLC
10.2016 - 02.2020

Marketing Coordinator for Tina Mitchell Team |

Absolute Mortgage
02.2014 - 10.2016

Marketing Manager |

The Money Hour
01.2014 - 10.2021

Monroe High School

High School Diploma

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Victoria Baber