Vidhya Prakash
Lynnwood
Summary
Dynamic Software Development Manager with 10+ years of experience at Amazon, leading a 20-engineer team to innovate digital payment solutions. Proven track record in stakeholder management and software architecture, driving complex projects that enhance customer experience. Skilled in continuous integration and technical leadership, delivering impactful results in fast-paced environments.
Overview
14
14
years of professional experience
Work History
Software Development Manager
Amazon
04.2018 - Current
- Leading a team size of 20 engineers on development of an enabling Amazon to delegate commerce workflow responsibilities across Apple & Google Ecosystem and LPCA (Local Payment and Currency Acceptance) enables customers in countries without Amazon marketplaces to view prices and pay in their local currency, while also delivering alternate payment method integrations and infrastructure for digital business onboarding through Project Helix.
- Architected Project Thunderbird, a grouping of EPIC features enabling a follow-the-leader model that converts purchase updates from external commerce providers (Apple, Google) into unified, partner-agnostic SNS events for Amazon's DigitalAcceleration systems
- Hands-on Engineering leader (Team size - 20 engineers) for digital payments.
- Drove large, complex programs to deliver multiple digital payments projects for Amazon digital business'es(Prime video, Prime, Amazon Music, Audible, Kindle).
- Led the team through large scale technical architecture problems around divergence and compliance for digital payments.
- Delivered goals that required collaboration with 10+ organizations.
- Managerial roles and responsibilities: Product innovation, Distributed System, Stakeholder management, XFN collaboration, Scalability Engineering, SDLC, Roadmap building, Strategic planning and Execution, Hiring and Team building, Performance management, Mentorship, Project Management, Agile Methodologies, Problem Solving, Machine Learning.
Software Engineer
Amazon
07.2015 - 04.2018
- Designed and developed a GC cashback solution that automates cart-level cashback campaigns (like Super Value Day), enabling category teams to configure promotions with cashback amounts on ASINs. The solution displays cashback in the price block, search page, checkout, and cart, delivering Gift Card cashbacks within 24-48 hours of purchase on shipment completion—eliminating the previous 45-60 day manual processing delay.
- Designed and developed the MARS Best Price Rule, enabling sellers to be priced competitively by automatically matching external prices through the MARS platform. Built a new auto-repricing rule that responds to external price changes
- Worked on enabling Precompute, a tech-driven data migration project that reduced latency for the buybox promotions platform by migrating data from Oracle (Relational Database) to DynamoDB (NoSQL Database). This complex project involved changing the service architecture and executing a critical RDB-to-DDB data migration, ensuring large sellers remained price competitive during ART events as the platform processed daily offer corrections at scale.
- Added exhaustive metrics and instrumentation for the new return workflow.
- Scaled our services to handle peak traffic during prime day, black friday and Christmas.
- Worked dedicatedly on improving operations for the team and helped in identifying the offending services and fixed most of them.
- Tech-Stack: Java, Sable, Datapath, S3, AWS SQS, Lambda, DynamoDB, AWS Glue.
Senior Software Engineer
IBM India Software Labs
10.2011 - 07.2015
- Worked on developing IBM Order Management Service
- Tech-Stack: Java, Perl, MySQL.
- Coordinated with other engineers to evaluate and improve software and hardware interfaces.
- Analyzed proposed technical solutions based on customer requirements.
- Collaborated with management, internal and development partners regarding software application design status and project progress.
Education
Bachelor of Science - Telecommunications Engineering
Vemana Institute Of Technology
Bangalore07-2011
Skills
- Documenting requirements
- Jenkins
- Continuous integration
- SQL server database
- Workload planning
- Application security
- Software testing
- Object-oriented principles and practices
- Overseeing teams
- Managing schedules
- Technical design review
- Stakeholder management
- Business analysis
- Authoring reports
- Managing documents
- Identifying backlogs
- Milestone monitoring
- Technical leadership
- Software architecture
- Software development
- Sprint tracking
Timeline
Software Development Manager
Amazon
04.2018 - Current
Software Engineer
Amazon
07.2015 - 04.2018
Senior Software Engineer
IBM India Software Labs
10.2011 - 07.2015
Bachelor of Science - Telecommunications Engineering
Vemana Institute Of Technology