Virginia Li
Cranbury
Summary
Strategic professional with extensive experience in operations, project coordination and marketing analytics. Demonstrated success in streamlining workflows and managing complex projects to drive organizational success. Delivers actionable insights through data analysis while fostering cross-departmental collaboration to enhance efficiency. Detail-oriented with a proven track record in project management and timely delivery of project milestones.
Overview
25
25
years of professional experience
Work History
Administrative Coordinator, Global Marketing and Innovations
Educational Testing Service (ETS)
Princeton
10.2024 - 10.2025
- Provided administrative support to the AVP of Brand Marketing Excellence and the AVP of Web & eCommerce.
- Managed complex calendars to maximize time efficiency.
- Coordinated cross-departmental meetings to enhance collaboration and alignment with organizational goals.
- Contributed to internal project planning by tracking timelines, preparing status updates, and ensuring deliverables are met on schedule.
- Partnered with Finance and senior leadership in monthly budget reviews, analyzing actuals and flagging pending expenses to support accurate reporting.
- Created and monitored requisitions and purchase orders, processed invoices, and tracked payments using PeopleSoft, ensuring accuracy and compliance.
- Oversaw P-Card reconciliation and processed staff travel and expense reports in Concur, ensuring compliance and accuracy in financial documentation.
- Arranged domestic and international travel, coordinating itineraries, documentation, and expense reimbursements in line with policy.
- Maintained data integrity through precise recordkeeping and budget tracking, facilitating timely invoice processing and supporting financial accountability.
- Served as liaison between internal departments and external vendors to resolve purchasing or billing issues.
Facilities Scheduler, District Service Center
Minnetonka Schools
Minnetonka
10.2023 - 08.2024
- Scheduled school and community activities across 12 district buildings, optimizing use of athletic facilities and shared spaces.
- Processed high-volume facility use requests, ensuring compliance with school board policy while issuing permits and collecting fees and insurance documentation.
- Coordinated with staff, community members, and vendors to resolve scheduling conflicts, facilitating smooth and efficient facility use.
- Acted as primary point of contact, delivering responsive customer service and guiding users through facility policies and procedures.
Supervisory Paraprofessional, Minnewashta Elementary
Minnetonka Schools
Minnetonka
12.2015 - 10.2023
- Implemented behavior management strategies to promote a positive environment.
- Facilitated classroom management and guided student behavior, promoting focus and engagement.
- Partnered with staff to resolve issues, strengthening collaboration and fostering a positive learning environment.
Finance & Operations Manager, Agency
Time Inc.
New York
02.2006 - 01.2007
- Managed financial and operational activities for Time Inc. Centralized Agency Division, ensuring alignment with organizational goals.
- Spearheaded compliance-related projects including Sarbanes-Oxley, Audit Bureau of Circulation and financial reporting.
- Standardized reporting and analysis to enhance transparency for senior leadership and facilitate informed cross-brand decision-making.
- Facilitated informed decision-making across brands through enhanced analytical processes.
Marketing Manager, Agency
Time Inc.
New York
12.2003 - 01.2006
- Spearheaded renewal initiative which doubled renewal rate in the Miles for Magazines channel
- Negotiated commissions and advertising space; recommended pricing and creative tests to enhance Time Inc's revenue and market share in Agent universe.
- Spearheaded renewal initiative which doubled renewal rate in the Miles for Magazines channel
- Created segmentation tests, managed fulfillment houses, analyzed lifetime value and roll out potential.
Associate Retention Manager, Sports Illustrated, Fortune
Time Inc.
New York
10.2000 - 12.2003
- Developed and executed targeted marketing tests and renewal campaigns to enhance customer engagement.
- Evaluated renewal campaigns and pricing strategies, leading to increased net revenue.
- Managed 3-year forecast, focusing on retention rates, revenue, mail volume, and expenses to inform strategic decisions.
- Created forecasting models that achieved 97% accuracy, enhancing reliability of financial projections.
- Reconciled $9.0M in source expenses while forecasting monthly mail volume of 12.0M to optimize budget planning.
Education
BBA - Business Management, English
University of Massachusetts, Amherst
Amherst, MASkills
- Client and stakeholder relations
- Cross-functional collaboration
Calendar management - Client relations
- Expense report processing
- Expense processing
- Report generation
- Data analysis and forecasting
- Advanced Excel skills
- Microsoft Office suite expertise
- PeopleSoft proficiency
- Concur management
Timeline
Administrative Coordinator, Global Marketing and Innovations
Educational Testing Service (ETS)
10.2024 - 10.2025
Facilities Scheduler, District Service Center
Minnetonka Schools
10.2023 - 08.2024
Supervisory Paraprofessional, Minnewashta Elementary
Minnetonka Schools
12.2015 - 10.2023
Finance & Operations Manager, Agency
Time Inc.
02.2006 - 01.2007
Marketing Manager, Agency
Time Inc.
12.2003 - 01.2006
Associate Retention Manager, Sports Illustrated, Fortune
Time Inc.
10.2000 - 12.2003
BBA - Business Management, English
University of Massachusetts, Amherst