Walaeldin Eltayeb
Chattanooga,USA
Summary
Proactive Regional Sales Manager with broad-based industry knowledge in power generation and a strong background in team performance and sales growth management. Skilled in sophisticated sales strategies and creating a collaborative environment at work. With deep knowledge of market dynamics, I excel at building and leading high-performance teams. I dedicated to applying my industry experience and best practices toward the attainment of strategic objectives and the delivery of exceptional outcomes.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Regional Sales Manager - Western & Southern Region
Altaaqa Alternative Solutions Company - A Zahid Group Company, Caterpillar Dealer Cat - Saudi Arabia
2019.03 - 2023.06
- Leveraged extensive experience in managing customer and product relationships to exceed the annual budget target by ensuring effective sales coverage within the region
- Managed a portfolio of over 180 accounts, resulting in monthly sales totaling and achieving a 25% growth
- Identified and pursued new sales opportunities resulting in increased revenue
- Managed a robust portfolio of projects across Saudi Arabia, providing integral support to the construction, infrastructure, and entertainment sectors in accordance with the transformative goals outlined in Vision 2030
- Negotiated commercial contracts professionally with prospective customers, ensuring customer satisfaction and mutually beneficial agreements
- Monitored the daily activity of the Sales Department to ensure maximum productivity of all personnel
- Recommend fleet unit additions based on market demand and availability
- Recruited and upgraded sales personnel to meet the market needs
- This includes training, incentives, and motivation
- Meeting the annual sales objectives set by Management
- Conducted professional sales negotiations with prospective customers and ensuring customer's satisfaction in all aspects of the business relationship
- Ensuring the staff under my supervision receive the necessary training and counseling to conduct their jobs in a professional manner
- Maintaining acceptable financial exposure by monitoring the UDC (Under Division Control) report and recommending corrective actions
- Monitoring the KPI of sales reps and conducting a quarterly assessment
- Monitoring and documenting all relevant market and competitive activities to assist in strategic sales planning
- Working with Sales reps to develop new business opportunities and customers
- Reading all sales rep call reports via salesforce system and follow up on results and actions required.
Senior Application Engineer
Altaaqa Alternative Solutions Company - A Zahid Group Company, Caterpillar Dealer Cat - Saudi Arabia
2015.01 - 2019.02
- Designs and develops substation layouts, equipment specifications, and system integrations for Rental Temporary Power Plants in CAD Software such as AutoCAD and MicroStation
- Detailed schematics, wiring diagrams, and technical specifications are prepared in ETAP, CYME, and PSCAD
- Technical Support was provided to the installation, maintenance, and troubleshooting of Rental Temporary Power Plants with the help of diagnostic tools and test equipment such as Omicron and Megger
- QA/QC checks were conducted for compliance with industry standards/safety codes
- Managed overall project documentation, including design reports and as-built drawings, using Microsoft Office and Adobe Acrobat documentation software
- Participated in site inspections and data collections with the commissioning of the rental power equipment using software like Doble Test Assistant and FLIR thermal imaging
- Assisted in managing projects, including scheduling and budgeting with resource allocation, using tools for project management in the nature of Microsoft Project and Primavera
- Used CRM software like Salesforce and HubSpot for customer interaction and lead follow-up on projects
- Worked collaboratively with cross-functional engineering teams to ensure cohesive execution of rental power solutions projects
- Implemented safety measures and mitigated associated risks with design and operation of rental temporary power plants
- Developed and maintained good relations with customers to help understand their technical requirements and provide relevant rental power solutions.
Sales Engineer
Altaaqa Alternative Solutions Company - A Zahid Group Company, Caterpillar Dealer Cat - Saudi Arabia
2013.08 - 2014.12
- Oversaw the rental and sales operations for power generators, handling units from 40 kW to 1000 kW, and led the management of large-scale MW power plant projects throughout Saudi Arabia and overseas
- Engineered solutions for complex power supply challenges by identifying and leveraging opportunities for Caterpillar generator rentals and sales
- Spearheaded business development and marketing campaigns, integrating technical insights to expand the customer base and penetrate specialized markets such as mega projects and industrial applications
- Conducted technical site inspections and performance evaluations to ensure the efficient operation of generators, providing solutions for operational issues and optimizing performance
- Established and nurtured professional relationships with clients, delivering tailored technical support and fostering long-term partnerships
- Provided competitive analysis by gathering and interpreting technical data, sharing insights with Marketing and Product Lines to refine strategic positioning
- Collaborated in the development of commercial strategies, participating in technical and financial negotiations to align with market demands and profitability targets
- Coordinated with clients, engineering teams, and cross-functional departments to finalize technical specifications, ensure compliance, and facilitate smooth deal closures
- Analyzed technical performance metrics, including price indices, material margins, operational efficiency, and customer satisfaction, to drive improvements and profitability
- Managed the financial aspects of accounts, overseeing timely billing, cost collection, and addressing discrepancies to maintain financial health.
Electrical Service Engineer
Altaaqa Alternative Solutions Company - A Zahid Group Company, Caterpillar Dealer Cat - Saudi Arabia
2011.09 - 2012.02
- Designing and developing electrical substation layouts and equipment specifications, design integrations
- Detail schematics, wiring diagrams, and technical specifications for work
- Technical support for construction, maintenance, and troubleshooting of substation
- Assisting in project management regarding scheduling, budgeting, and resource allocation
- Ensure that industry standards, regulations, and safety codes are adhered to
- Independent QA/QC checks to validate design specifications
- Ensuring that project documents, design reports, and as-built drawings are properly prepared and maintained
- Conduct site inspections, participate in th commissioning of substation equipment, and collect data
- Coordinate integration effort with other cross-functional engineering teams
- Provide safety measures and risk mitigation for substation design and operation.
Education
Master of Engineering Management in Power -
University of Tennessee
USA 08.2026
BSc Engineering - Telecommunications Engineering
Future University (Formerly Computer Man College-CMC)
Sudan 01.2009
Skills
- Electrical Engineering Knowledge
- Protection Schemes
- Control Systems
- Relay Configuration
- Circuit Design
- Standards and Codes
- Communication Protocols
- Power System Analysis
- Software Proficiency
- Technical Documentation
- AutoCAD Proficiency
- Industry Familiarity
- Product Expertise
- Solution-Oriented Selling
- Business Risk Assessment
- Commercial Strategy
- Negotiation Skills
- Project Management
- Customer Service Excellence
- Proven skills with MS office (Excel, ppt, word, MS project), Lotus Notes, ERP and Archiving systems.
- Proven skills in planning, executing, and reporting project deliverables.
- Organizing Workflow & Planning, Communication skills and Scheduling and Time Management.
Certification
03/2024, Project Management Professional (PMP), Project Management Institute, 8424398, Certification In Progress, 08/2024
Training
- 04/2019, Employee Competency Development Program, Zahid Learning Institute
- 05/2018, Communication Strategies, Zahid Learning Institute
- 02/2018, Rental Sales professional Foundation Level SCDP (SEP), Caterpillar Global Dealer Learning
- 02/2018, Machine Pro - The cat Dealer Organization, Caterpillar University
- 02/2018, Opportunity Management, Caterpillar University
- 11/2017, Rental Power Sales Bootcamp, Caterpillar University
- 10/2017, Business Value Proposition, Caterpillar University
- 10/2017, Relationship Development, Caterpillar University
- 10/2017, Consultative Selling, Caterpillar Global Dealer Learning
- 11/2012, ComAp Technology, ComAp co. - Czech Republic
- 12/2010, Telecoms Mini MBA, Telecom & Tech Academy (Formerly Telecoms Academy, Informa Telecoms & Media), United Kingdom
References
References available upon request.
Timeline
Regional Sales Manager - Western & Southern Region
Altaaqa Alternative Solutions Company - A Zahid Group Company, Caterpillar Dealer Cat - Saudi Arabia
2019.03 - 2023.06
Senior Application Engineer
Altaaqa Alternative Solutions Company - A Zahid Group Company, Caterpillar Dealer Cat - Saudi Arabia
2015.01 - 2019.02
Sales Engineer
Altaaqa Alternative Solutions Company - A Zahid Group Company, Caterpillar Dealer Cat - Saudi Arabia
2013.08 - 2014.12
Electrical Service Engineer
Altaaqa Alternative Solutions Company - A Zahid Group Company, Caterpillar Dealer Cat - Saudi Arabia
2011.09 - 2012.02
Master of Engineering Management in Power -
University of Tennessee
BSc Engineering - Telecommunications Engineering
Future University (Formerly Computer Man College-CMC)
03/2024, Project Management Professional (PMP), Project Management Institute, 8424398, Certification In Progress, 08/2024
Similar Profiles
Mohammed Al-OlaywiMohammed Al-Olaywi
Learning and Development Team Leader at Zahid Tractor Heavy Machinery Co. (Caterpillar Dealer)Learning and Development Team Leader at Zahid Tractor Heavy Machinery Co. (Caterpillar Dealer)
Khalid DaradkahKhalid Daradkah
Senior Mechanical Engineer at OMAS (Operations & Maintenance Alternative Solutions) -Al-Zahid GroupSenior Mechanical Engineer at OMAS (Operations & Maintenance Alternative Solutions) -Al-Zahid Group
Nasurudeen sha Mohamed FarooqNasurudeen sha Mohamed Farooq
HR Assistant at MAZAQ GROUP - Catering Company - Saudi ArabiaHR Assistant at MAZAQ GROUP - Catering Company - Saudi Arabia