Walker Van Wey
Las Vegas,NV
Summary
Writer, strategist, content developer driven by promoting both prospect athletes and established superstars for the growth of the athlete, platform and respective sport. An expertise in writing, marketing and social media helps to build matches, fights and athletes for driving attention and revenue to the targeted areas.
Overview
7
7
years of professional experience
Work History
Digital Content Manager
Ultimate Fighting Championship
08.2018 - 10.2024
- 250+ articles per year promoting athletes on ufc.com.
- Head of UFC FIGHT PASS NCAA Wrestling initiative.
- Started numerous revenue-driving initiatives such as FIGHT PASS Fighters to Watch, FIGHT PASS Freaky Fights, UFC FIGHT PASS Awards, BMF Resume, UFC's 500 Moments and many more.
- Ran the UFC FIGHT PASS Twitter and Instagram accounts.
- Worked directly with promoters, fighters, coaches, grapplers and more on both video and written promotional content.
Collegiate Sports Reporter
590 AM The Fan
02.2018 - 09.2019
- Writing articles on collegiate athletes and coaches in the St. Louis Metro area.
- Provide sports prep sheets for sports radio talk shows.
- Sports photography.
Education
Mass Communication
Lindenwood University
Saint Charles, MO12.2018
Journalism
Lindenwood University
Saint Charles, MO12.2018
Skills
- Journalism
- Content Development
- Sports Photography
- SEO Best Practices
- Social Media
- Microsoft Excel
Timeline
Digital Content Manager
Ultimate Fighting Championship
08.2018 - 10.2024
Collegiate Sports Reporter
590 AM The Fan
02.2018 - 09.2019
Mass Communication
Lindenwood University
Journalism
Lindenwood University
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