Wei-Bing (Wei Wei) YUAN
Summary
Results-driven Category Management Planner with a proven track record at Michaels Stores, Inc., generating over $250M in sales through strategic analysis and cross-functional collaboration. Expertise in product lifecycle management and team leadership, achieving significant sales growth and margin optimization while enhancing customer satisfaction and operational efficiency.
Overview
12
12
years of professional experience
Work History
Category Management Planner, Seasonal Area
MICHAELS STORES, INC
Irving, USA
10.2022 - 01.2025
- Developed data-driven strategies that generated over $250M in sales and improved +3.5% YoY growth.
- Delivered weekly business recaps to senior leadership, emphasizing key performance metrics and actionable next steps.
Associate Category Management Planner – Candles & Lighting
MICHAELS STORES, INC
Irving, USA
07.2021 - 10.2022
- Developed and maintained financial performance reports to analyze sales trends and growth opportunities.
- Implemented promotional cadences across key programs, achieving +2% comp growth and +98 basis points margin increase YoY.
- Collaborated with inventory and buying teams to enhance forecasting and open-to-buy strategies, boosting comp sales in everyday categories by +7.8% YoY.
Product Manager – Kids’ Art, Education & Impulse
MICHAELS STORES, INC
Irving, USA
06.2020 - 07.2021
- Led end-to-end product development for Kids' Art, generating $4.6M in first-year sales across 12 SKUs.
- Managed sourcing, cost negotiations, and packaging to achieve nine percent cost savings.
- Championed quality benchmarks for top customer reviews and satisfaction.
- Leveraged historical data to identify white space opportunities, expanding core product offerings.
- Grew seasonal sales and gross margins through competitive, customer-centric assortments.
- Aligned price positioning with customer expectations to enhance market appeal.
Associate Product Manager – Apparel and Kids
MICHAELS STORES, INC
Irving, USA
07.2017 - 06.2020
- Managed $150M in annual private brand sales across three departments, increasing brand penetration by nine percent YoY through development of impactful seasonal programs and key items.
- Spearheaded cross-functional timelines to achieve deliverables for fast-track and seasonal programs, including cost negotiations, vendor coordination, packaging design oversight, and compliance with QA and legal guidelines.
- Facilitated monthly meetings as lead APM and co-developed onboarding program with HR to enhance team performance.
- Served as PLM super user, providing cross-functional support throughout division.
Associate Category Manager – Apparel and Kids
MICHAELS STORES, INC
Irving, USA
05.2013 - 07.2017
- Awarded Associate Category Manager of the Year (2016) for completing a reset project five months early through optimized inventory strategy and cost modeling, achieving +29% comp YoY.
- Managed $150M business as Interim Category Manager, maintaining operational excellence.
- Mentored three Category Administrative Assistants into Associate Buyer roles, fostering professional development.
- Collaborated with cross-functional teams to enhance planogram execution, improving store readiness and customer experience.
Education
B.A. - Statistics
University of Washington
Seattle, WASkills
- Product lifecycle management
- Promotional strategy
- Sales growth and margin optimization
- Cross-functional collaboration
- Inventory planning
- Forecasting and open-to-buy
- Strategic analysis
- Market research and trend analysis
- Team leadership and training
- Merchandising financial planning
- Timeline management
- Agile product strategy
- Microsoft Excel
- Data visualization with Power BI
- Tableau proficiency
- Retail management systems (RMS)
- Merchandising financial planning (MFP)
- Product lifecycle management (PLM)
- Product listing service (PLS)
- Market analysis reports (MARs)
- Opal proficiency
- Retek expertise
Websites
Timeline
Category Management Planner, Seasonal Area
MICHAELS STORES, INC
10.2022 - 01.2025
Associate Category Management Planner – Candles & Lighting
MICHAELS STORES, INC
07.2021 - 10.2022
Product Manager – Kids’ Art, Education & Impulse
MICHAELS STORES, INC
06.2020 - 07.2021
Associate Product Manager – Apparel and Kids
MICHAELS STORES, INC
07.2017 - 06.2020
Associate Category Manager – Apparel and Kids
MICHAELS STORES, INC
05.2013 - 07.2017
B.A. - Statistics
University of Washington
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