WENDY SALAS
Coral Gables,FL
Summary
Results-driven international business and business administration graduate with a strong background in sales, marketing, and management. Proven track record of consistently exceeding sales targets, optimizing operations, and enhancing customer satisfaction. Skilled in B2B platforms, team leadership, and strategic planning. Successfully increased west coast territory sales by 15% over three consecutive quarters by identifying and capitalizing on new market opportunities.
Overview
8
8
years of professional experience
Work History
Project and Property Manager
Ganesh PM
02.2023 - 07.2024
- Developed detailed project plans, schedules, and budgets, ensuring alignment with organizational goals and client expectations
- Coordinated with stakeholders, vendors, and contractors to streamline communication and foster collaborative problem-solving
- Conducted regular project status meetings and provided progress reports to senior management, ensuring transparency and stakeholder buy-in
- Managed portfolio of 85 residential/commercial properties, maintaining 100% occupancy rate
- Oversaw property maintenance and repairs, coordinating with vendors and contractors to ensure timely completion of work within budget
- Ensured compliance with local, state, and federal regulations, conducting regular property inspections and audits
- Implemented cost-saving initiatives that reduced operating expenses by 75% while maintaining high standards of property upkeep.
Sales and Marketing Representative
TAB West Agency
02.2020 - 12.2022
- Wholesale representative for SAXX, MEY, Simone Perele, and others
- Spearheaded onboarding of new customers on B2B platforms, enhancing customer engagement and retention
- Meet and exceed seasonal and monthly sales goals
- Forecast and plan out future season goals within territory
- Use reporting to analyze opportunities within the territory by division, by region and by account type
- Expand distribution by opening new accounts while also growing existing account base
- Orchestrated quarterly meetings and trade shows, leading to a 20% increase in client acquisition
- Help plan and execute retail-marketing initiatives
- Support strategic account team initiatives such as product knowledge trainings as needed
- Identifies target customers and markets
- Develop and implement online comprehensive advertising campaigns and strategies
- Developing marketing opportunities and plans, understanding consumer requirements, identifying market trends, and suggesting system improvements to achieve the company's marketing goals
- Implement new sales plans.
Store Manager
The Juice Truck
07.2019 - 09.2021
- Promoted from Juicer to Store Manager at the Juice Truck, Vancouver's first and original cold-pressed Juice company
- Report weekly and monthly sales to general manager
- Achieve high scores on the monthly audit
- Actively engage and grow community
- Working with management to oversee staffing costs (maintaining 25% or under on staffing costs)
- Manage higher order volume from The Juice Truck clientele by preparing menu items according to customer orders in an organized and professional manner
- Lead and manage the Juice Truck team by delegating tasks, supervising staff and contributing to a positive team environment
- Follow company protocols in regard to safe food handling by maintaining a clean and sanitized workstation at all times
- Restock all ingredients as necessary to ensure proper product stock according to business volume
- Perform all administrative and management duties including inventory/stock management, customer management, documentation, and staff management.
Sales Associate
Winners
12.2019 - 01.2020
- Provided excellent customer service skills as a Sales Associate/Cashier for Winners during the holiday season
- Utilized the cash register/POS system to process customer transactions with excellent transaction accuracy
- Assisted management in all areas of need on the sales floor with excellent work ethic and efficiency
- Provided outstanding customer service to all customers in a friendly and efficient manner to ensure a positive guest experience
- Assisted customers using product knowledge and policy information regarding their purchases and company products
- Provided sales advice to customers seeking Christmas gifts using excellent customer service abilities and sales knowledge.
Junior Manager
Nectar Juicery
10.2016 - 02.2018
- Nectar Juicery was an all-natural pressed juiced company located in Vancouver, BC
- The company has since permanently closed down
- Implemented innovative sales and marketing strategies to increase company sales using social media
- Provided supervision and training to new and onboarding employees
- Tracked inventory according to business volume including stock and ingredients; ordered materials as needed
- Tracked and managed all company invoices for order accuracy and precision
- Awarded Employee of the Month 3 months in a row based on outstanding sales and customer service.
Education
Bachelor of Science - Business Administration International Business
Fairleigh Dickinson University
Vancouver, BC05.2020
Associate of Arts - Business Administration
Miami Dade College
Miami, FL05.2019
Skills
- Business Management
- CRM Software (JOOR, Elastic Suite)
- B2B Sales Strategies
- Administration
- Organization
- Sales
- Marketing
- Procurement
- Team Leadership
- Excellent Analytical Skills
- Problem Solving Skills
- Quick Learner
- Creativity
- Time Management
- POS Systems
- Project Management
- Market Analysis
- Client Relations
- Microsoft Office Suite
- Market Analysis
- Client Relations
- Microsoft Office Suite
Languages
Spanish
Native or Bilingual
English
Native or Bilingual
Timeline
Project and Property Manager
Ganesh PM
02.2023 - 07.2024
Sales and Marketing Representative
TAB West Agency
02.2020 - 12.2022
Sales Associate
Winners
12.2019 - 01.2020
Store Manager
The Juice Truck
07.2019 - 09.2021
Junior Manager
Nectar Juicery
10.2016 - 02.2018
Bachelor of Science - Business Administration International Business
Fairleigh Dickinson University
Associate of Arts - Business Administration
Miami Dade College
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