Founder & Brand Manager
Pop-Up Event | Florida A&M University (FAMU), October 2025
- Planned, organized, and executed the brand's first pop-up shop, resulting in a complete sell-out of all products .
- Oversaw all business operations including production coordination, budgeting, pricing strategy, and logistics.
- Communicated directly with manufacturers to manage timelines, ensure product quality, and maintain cost efficiency.
- Designed and marketed original apparel while developing promotional strategies to maximize event visibility and sales.
- Strengthened leadership, communication, and sales skills through direct customer engagement and vendor collaboration.
- Developed business strategies to enhance market presence and drive revenue growth.
- Built strong brand recognition and customer loyalty by delivering high-quality products and services consistently over time.
- Launched new product lines successfully through comprehensive planning, strategy and research.