Wilm Thust
Santa Monica,CA
Summary
Seasoned Sales and Marketing Professional with extensive global experience in Europe, North America, and Asia. Dual citizenship in Germany and the USA. Fluent in English, German, and French. Specializes in product launches, project management, customer service, and leading cross-cultural teams. Acknowledged for optimizing business operations, boosting revenue streams, and fostering lasting client relationships across consulting, hospitality, events, finance, and technology industries.
Overview
36
36
years of professional experience
1
1
Certification
Work History
Senior Marketing Consultant
Trust Tec GmbH
03.2010 - Current
- - Led market launches for high-tech products, conducting potential analyses and developing targeted go-to-market strategies.
- - Achieved consulting fee sales of €4.16 million in 2010.
- - Enhanced product and service development for faster, more effective market entry.
Independent Business Process Consultant
Hotel Sheraton
02.2007 - 09.2007
- - Optimized business processes and resolved operational challenges through staff training and process improvement.
- - Delivered actionable recommendations to increase service efficiency.
Event Manager
Karl Broich GmbH
10.2003 - 01.2006
- - Managed planning and execution of major events and exhibitions, including staff training and quality control.
- - Improved event profit margin from 5.5% to 7% within one year.
F&B Manager
Hannover Messe AG
01.2002 - 10.2003
- - Oversaw six exhibition hotels, developed F&B concepts, and managed teams and operations.
- - Increased annual sales to €4.5 million and profit margin by 33% (from 6% to 8%).
General Manager
Thust & Riedel GbR
09.1995 - 01.2002
- - Directed a restaurant with 12 employees and €800,000 annual turnover.
- - Achieved an operating margin of 9%, meeting key financial benchmarks.
International Consulting Projects
01.1990 - 01.1994
- - Advised luxury hotels (Hôtel de Crillon, Hotel George V, Gamma Catering AG) on F&B strategies, product development, and service optimization for international business travelers.
Education
Bachelor of Science - Business Administration (BSBA)
06.2010
Specialist Diploma - Brands & Marketing
09.2004
Diploma - Business Administration
07.1996
Skills
- Advanced MS Office proficiency
- Project management software proficiency
- Advanced proficiency in ACT CRM software
- Customer segmentation
- Cross-channel marketing
Accomplishments
- Resolved product issue through consumer testing.
- Supervised team of 100 staff members.
Certification
- - TOEFL (Score: 82), Language Systems, Los Angeles
- - French Intensive, Alliance Française, Paris
- - ESOL, Bridgend College of Technology, UK
Languages
French
Professional Working
English
Professional Working
German
Native or Bilingual
Interests
- Blockchain Technology and Cryptocurrency
- Enjoy experimenting with different ingredients and flavors in the kitchen
- Regularly practice mindfulness and meditation for overall wellness
Core Competencies
- - International Sales & Business Development
- - Project & Event Management
- - Cross-Cultural Communication
- - Team Leadership & Training
- - Strategic Planning & Analysis
- - Customer Relationship Management (CRM)
- - Budgeting & Sales Forecasting
- - Fluent in English, German, French
Additional Information
- - Dual Citizenship: Germany & United States
- - Willing to work flexible hours and travel internationally
- - Extensive international business and cultural experience (France, Spain, Switzerland, Canada, Asia, USA)
Timeline
Senior Marketing Consultant - Trust Tec GmbH
03.2010 - Current
Independent Business Process Consultant - Hotel Sheraton
02.2007 - 09.2007
Event Manager - Karl Broich GmbH
10.2003 - 01.2006
F&B Manager - Hannover Messe AG
01.2002 - 10.2003
General Manager - Thust & Riedel GbR
09.1995 - 01.2002
International Consulting Projects -
01.1990 - 01.1994
University of California, Los Angeles (UCLA) - Specialist Diploma, Brands & Marketing
Paul Gruner Fachhochschule - Diploma, Business Administration
Argosy University - Bachelor of Science, Business Administration (BSBA)
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