Over 27 years of experience in the electronics-related industry, with more than 10 years at the management level. Adept at planning and forecasting. Familiar with all aspects of business management. Hard working, able to multi-task effectively. Outstanding training, leadership, and communication skills.
Overview
25
25
years of professional experience
Work History
Director of Product Marketing
Excelpoint Systems (H.K.) Limited
, Hong Kong
12.2010 - 12.2021
The company is a semiconductor distributor, publicly listed in Singapore.
Managed P&L for a $170M business unit, responsible for budgeting, forecasting, inventory control. Core business is distributing CSR/Qualcomm Bluetooth/WiFi/SoC in HK and China.
Developed and executed integrated marketing strategies to increase brand awareness.
Managed relationships with external agencies, vendors, and contractors.
Monitored industry trends to ensure products remained competitive in the market.
Collaborated with cross-functional teams including sales, engineering, design, and operations to ensure meeting corporate annual target.
Generated reports on key performance indicators such as market share growth and customer retention rates.
Led creative brainstorming sessions to develop innovative ideas for campaigns and promotions.
Advised senior management on strategic direction of product line.
Developed marketing strategies based on corporate objectives and market trends.
Interviewed and hired talented individuals to add value to marketing team.
Product Manager
Excelpoint Systems (H.K.) Limited
, Hong Kong
01.2007 - 07.2010
Drove Bluetooth business in Headsets and Speakers, other product lines include WiFi and echo & noise cancellation chipsets.
Managed inventory level by integrating different sales teams forecasts and own judgement, resulting at zero dead stock.
Managed cross-functional teams across departments, including engineering, marketing, and sales.
Drafted presentations for internal review meetings and external events such as trade shows or conferences.
Generated reports detailing progress against goals set by executive team members.
Established relationships with third party developers who could extend the reach of our products.
Sales Account Manager
Sinotech
01.2004 - 01.2007
Sinotech is a DECT Phone and MCU solution provider, base in Hong Kong, having 50 staffs over 80% are engineers.
Led a sales team consisting of three dedicated members.
Developed and implemented sales strategies that resulted in increased revenue.
Monitored market trends, competitor activities, and customer needs to identify new business opportunities.
Negotiated contracts with vendors and suppliers to secure favorable pricing terms.
Generated reports on monthly performance metrics such as number of prospects contacted, closed deals.
Maintained accurate records of all sales activities including client communications, presentations, proposals, forecasts.
Assistant General Manager
Wisenet Technology Ltd.
01.1999 - 01.2004
Wisenet is a audio products solution house base in Hong Kong.
Managed engineering and sales teams in Hong Kong and China.
Monitored inventory levels.
Coordinated monthly budgets, managed profit and loss and consistently met desired margin targets.
Reviewed financial statements and sales or activity reports to measure productivity or goal achievement.
Identified opportunities for cost savings and operational efficiency improvements.
Negotiated agreements with vendors, ensure all deliveries accurate and on time
Prepared staff work schedules and assigned team members to specific duties.
Sales Engineer
Arcon Technology Co. Ltd.
01.1998 - 01.1999
Arcon is a semiconductor distributor publicly listed in HK Growth Enterprise Market, mainly on Macronix chips and Samsung MCU.
Developed and delivered technical presentations to prospects, customers, and internal teams.