
Bilingual business graduate with hands-on experience in customer engagement, retail operations, branding, marketing, and visual content creation. Experienced in developing a clothing brand concept from the ground up, including brand identity, visual design, promotional strategies, target-market research, and digital marketing materials using Canva. Creative, adaptable, and detail-oriented with strong communication, organization, and problem-solving skills. Seeking an early-career opportunity in marketing, branding, content, business development, customer experience, or a creative business environment with opportunities for growth and professional development.
Viva Muse - Fashion Brand Development, Developed an original online fashion brand concept, including brand identity, target audience, positioning, and marketing strategy. Created branded visual content, promotional materials, presentations, and digital assets using Canva. Conducted target-market and consumer research to guide branding, product positioning, and promotional decisions. Developed social media and promotional content concepts focused on building brand awareness and customer engagement. Presented the completed brand concept and explained the creative and marketing decisions behind the brand.