Summary
Overview
Work History
Education
Skills
Certification
Timeline
Generic

Yohana Michael

Murfreesboro

Summary

Passionate and driven marketing professional eager to launch a career in a dynamic marketing role. Skilled in blending creativity with analytical thinking to craft compelling marketing materials, enhance brand visibility, and support business growth. With a strong foundation in digital marketing, IT, and web development, I am excited to contribute my skills to a collaborative team environment where I can learn, grow, and make a meaningful impact.

Overview

3
3
years of professional experience
1
1
Certification

Work History

Website Manager

Quick IFix
06.2024 - 12.2024
  • Created a responsive WordPress website, improving user engagement by 25% and achieving a top search ranking for targeted keywords.
  • Planned website development, converting mockups into usable web presence with HTML and CSS.
  • Increased organic traffic by 35% through implementation of targeted SEO techniques, enhancing site visibility and performance.
  • Utilized Google Analytics to track website performance, user behavior, and conversion rates, providing insights for further optimization.

Store Manager

Cala Salon
01.2022 - 03.2023
  • Oversaw daily operations, supervising a team of 15 staff, optimizing inventory turnover by 10%, and enhancing customer satisfaction ratings by 30%.
  • Boosted website traffic by 35% and social media followers by 50% by curating engaging online content.
  • Reconciled daily sales transactions to balance and log day-to-day revenue.
  • Supervised guests at front counter, answering questions regarding products.

Education

BBA - Computer Information Systems

Middle Tennessee State University
Murfreesboro, TN
12-2024

Skills

  • Digital Marketing & Content Creation
  • Website Management (WordPress, basic web development)
  • Microsoft Office Suite (Word, Excel, Outlook, PowerPoint)
  • Web analytics
  • Analytics and SEO
  • Customer Service & Organizational Skills
  • HTML
  • CSS
  • Tableau
  • SQL

Certification

Google Digital Marketing & E-commerce

Timeline

Website Manager

Quick IFix
06.2024 - 12.2024

Store Manager

Cala Salon
01.2022 - 03.2023

BBA - Computer Information Systems

Middle Tennessee State University
Yohana Michael