YUJIE LIANG
Company Manager
SHENZHEN
Summary
Results-driven Marketing Manager with proven expertise in digital marketing, social media strategies, and cross-functional collaboration. Adept at enhancing brand visibility and customer engagement through comprehensive marketing initiatives.
Overview
10
10
years of professional experience
1
1
Language
Work History
Marketing Manager
Shenzhen E-Commerce Technology Co., Ltd.
01.2020 - Current
- Developed and implemented comprehensive marketing strategies to enhance brand visibility and customer engagement.
- Managed cross-functional teams to execute integrated campaigns across digital platforms, optimizing resources effectively.
- Analyzed market trends and consumer behavior to inform strategic decisions and refine marketing approaches.
- Oversaw budget allocation for marketing projects, ensuring alignment with company goals while maximizing ROI.
Marketing Specialist
Qi’anxin Technology Group Inc
01.2016 - 10.2019
- Developed and executed targeted marketing campaigns to enhance brand visibility and engagement.
- Analyzed market trends and consumer behavior to inform strategic marketing decisions.
- Collaborated with cross-functional teams to optimize digital marketing strategies and initiatives.
- Managed content creation across various platforms, ensuring alignment with brand messaging.
Education
Degree of Bachelor of Engineering - Communication Engineering
University of Electronic Science And Technology of China
ZHONGSHAN, CN 04.2001 -
Skills
Digital marketing
Social media marketing
Staff management
Customer relationship management (CRM)
Timeline
Marketing Manager
Shenzhen E-Commerce Technology Co., Ltd.
01.2020 - Current
Marketing Specialist
Qi’anxin Technology Group Inc
01.2016 - 10.2019
Degree of Bachelor of Engineering - Communication Engineering
University of Electronic Science And Technology of China
04.2001 -