Yvonne Hanak

• Chief Everything Officer for national broadcast pr company.
• Responsible for new business, client proposals, project budgeting, staff management, oversee invoice process, billing and collections.
• Oversee sales forecasting, goal setting and performance reporting for all accounts.
• Develop new offerings continually for company to maintain leadership status in field.
• Maintain client relationships so company can continue to grow organically without a sales team.
• Retain employees for an average of 7 years (where in the past, the average was 2 years.)
• Manage top national company clients, including Coca-Cola, Home Depot, Kellogg's, PepsiCo and Chrysler.
• Negotiate prices, terms of agreements and service agreements.
• Negotiate celebrity talent contracts for multiple clients.
• Oversee Satellite Media Tours, Radio Media Tours, Internet Media Tours, corporate videos and other media relations tactics.

Sr. Vice President, General Manager (2003-2008)

• Oversaw multiple Olympic broadcast campaigns for clients such as Coca-Cola, The Home Depot, Kellogg's, 24 Hour Fitness, DeVry, Chobani, Bank of America, Lenovo and many more.
• Produced projects in China, Italy, Mexico, Dominican Republic, Canada and throughout the US
• Created a positive work culture, resulting in increased employee satisfaction and retention rates.

• Served as official spokesperson for Universal Studios, Universal Islands of Adventure and Universal CityWalk
• Responsible for publicity with celebrities at the property - both working and on vacation. Effort resulted in placements in People Magazine, Entertainment Tonight, E! News, CBS Early Show and many others.
• Tasked with all video documentation of Universal's billion dollar expansion which resulted in multiple national news placements on outlets such as NBC Dateline and the Today Show
• Coordinated broadcast elements for the opening of Universal's Islands of Adventure, including 50+ live television crews doing live shots over a 3 day period
• Oversaw logistics for traveling road show in 5 US markets plus Berlin and the UK
• Worked with international press on press familiarization trips