ZACH MUSARRA
Camarillo,CA
Summary
Strategic Sales Professional Results-oriented sales leader known for cultivating strong relationships, providing exceptional customer service, and demonstrating proficiency in cold calling. Extensive experience in both inside and outside sales, with expertise in: - Customer Base Management | Account Retention and Creation - Opening New Accounts | Trade Show Strategy & Planning - Current Customer Trends | Client Collaboration and Communication - Product & Service Presentations | Merchandise Display Optimization - Pre-Booking | Value Proposition Promotion - Cold Calling | Inside and Outside Sales Effective advisor communicates well with people of all ages and backgrounds. Excellent eye for detail enabling quick identification of areas for improvement and suggesting strategies to help businesses reach goals. Focused on introducing efficient systems and processes.
Overview
16
16
years of professional experience
Work History
Optical Sales Consultant
ABB OPTICAL GROUP
01.2023
- Drive territory revenue through strategic account development and targeted cold-calling
- Execute impactful marketing activities and promotions
- Identify client needs, creating tailored solutions and fostering strong client relationships.
- Conducted 12 business meetings per day/60 per week
- Delivered outstanding service to clients to maintain and extend relationship for future business opportunities
- Aligned closely with business owners and employees to gather information and gain operational insight
Corporate Sales Manager/Business Development
BGDL
01.2016 - 01.2022
- Spearheaded sales growth within new and existing retailers, expanding product lines
- Provided proactive, tailored services to BGDL resellers based on demographics
- Led trade show representation and designed promotional materials.
- Grew market penetration and sales figures by leveraging supplier relationships and personally overseeing negotiations resulting in 200% revenue increase
- Delivered engaging sales presentations to new clients, explaining technical information in simplified language to promote features and increase client base
- Closed lucrative sales deals using strong negotiation and persuasion skills
Territory Sales Manager
L’AMY AMERICA
01.2010 - 01.2015
- Opened highest number of Nicole Miller accounts nationally
- Awarded Top 10 Rep in both Columbia and L’Amy Paris Divisions
- Expanded sales by 40% from 2009 to 2011.
- Monitored customer buying trends, market conditions, and competitor actions to adjust strategies and achieve sales goals
Territory Sales Representative
SAFILO, INC.
01.2006 - 01.2010
- Recognized with President’s Club award in 2007 and 2008
- Achieved Top 10 Rep status in Armani Division (2007-2009)
- Ranked as Number One Rep in Liz Claiborne Division (2007-2009).
- Resurrected and monetized dormant leads to build book of business and increase revenues
Education
B.A. in Communication & Social Sciences -
University of Southern California
Los Angeles, CASkills
Product Life Cycle Management
Resource Allocation
Best Practices Implementation
Continuous Improvement
Relevant Coursework
- Debate
- Creative Writing
- Business Communication
- Leadership
- Persuasion
- Public Relations
- Marketing Communication
- Communication Theory
Timeline
Optical Sales Consultant
ABB OPTICAL GROUP
01.2023
Corporate Sales Manager/Business Development
BGDL
01.2016 - 01.2022
Territory Sales Manager
L’AMY AMERICA
01.2010 - 01.2015
Territory Sales Representative
SAFILO, INC.
01.2006 - 01.2010
B.A. in Communication & Social Sciences -
University of Southern California