Summary
Overview
Work History
Education
Skills
Interests
Timeline

Zachary Chiger

Digital Marketing Specialist
Flushing,NY

Summary

Successful Digital Marketing Specialist skilled at planning, executing, and optimizing online marketing strategies. Achieves consistent successes with excellent planning skills and proactive campaign tracking. Expertise includes email marketing, Google Ads, and social media marketing campaigns.

Overview

5
5
years of post-secondary education
7
7
years of professional experience

Work History

Digital Marketing Specialist

Razor Clicks
Hempstead, NY
04.2019 - Current
  • Developed insights on marketing campaigns to assess performance against goals.
  • Managed successful Google Ads campaigns for clients with yearly budgets of $150K - $200K resulting in 200% ROI.
  • Maximized strategic approaches by keeping close eye on performance and making appropriate adjustments.
  • Identified appropriate KPIs and reported key metrics from digital campaigns.
  • Utilized A/B testing and multivariate analysis to improve email and PPC campaign performance.
  • Oversaw preparation and scheduling of marketing copy, images, videos, emails and other collateral that resulted in increased site traffic and conversions.

Data Entry Associate

Reliable Health Systems
Brooklyn, NY
08.2017 - 03.2019
  • Completed assigned data entry requests within required timeframes while maintaining high level of quality
  • Trained co-workers and client staff on proper system use that resulted in more efficient workflow

Lead Generation Specialist

Branch Forward
Chicago, IL
07.2016 - 07.2017
  • Built prospect lists of 10,000 potential new customers through research and identification of business opportunities

Human Resources Associate

SeniorCare EMS
The Bronx, NY
05.2015 - 07.2016
  • Performed various administrative functions, including filing paperwork, delivering mail, sorting mail, and bookkeeping
  • Gathered personnel records from employees from each department

Digital Marketing Associate

BPS Digital Media Solutions
New York, NY
02.2014 - 01.2015
  • Created informative and entertaining posts for client's Twitter page to help drive traffic.
  • Produced and submitted weekly reports outlining progress against KPI objectives.
  • Created content strategies for digital media to drive engagement for social media channels

Education

Bachelor of Arts - Media Studies

Queens College of The City University of New York, Flushing, NY
01.2014 - 12.2018

Skills

    Copywriting Expertise

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Interests

Graphic Design

Video Editing

Timeline

Digital Marketing Specialist - Razor Clicks
04.2019 - Current
Data Entry Associate - Reliable Health Systems
08.2017 - 03.2019
Lead Generation Specialist - Branch Forward
07.2016 - 07.2017
Human Resources Associate - SeniorCare EMS
05.2015 - 07.2016
Digital Marketing Associate - BPS Digital Media Solutions
02.2014 - 01.2015
Queens College of The City University of New York - Bachelor of Arts, Media Studies
01.2014 - 12.2018

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Zachary ChigerDigital Marketing Specialist