Zain Afsheen
Lewisville,TX
Summary
Dedicated business analyst experienced in navigating opportunities and identifying problems at the intersection of market dynamics and business strategies. Keen eye for trends and analytical approach to optimize process models that drive profitability. Expertise lies in harnessing data-driven insights to forecast demand, mitigate risks, and enhance value propositions tailored to diverse market segments. Committed to shaping strategic decisions that empower businesses to thrive in dynamic market landscapes by leveraging economic principles.
Overview
4
4
years of professional experience
1
1
Certification
Work History
Business Analyst
Tint World
05.2023 - 06.2024
- Developed and implemented targeted strategies to increase productivity and production, achieving 25% increase in overall output.
- Utilized market intelligence to inform data-driven pricing decisions, resulting in significant market share gains and outperformance of industry benchmarks.
- Collaborated with internal stakeholders to identify business needs and developed targeted strategies to enhance customer retention and loyalty.
- Implemented Total Quality Control (TQC) improvements achieving 12% reduction in material wastage and decrease in cost of production.
- Analyzed economic indicators to predict future sales trends and collaborated with the marketing team to implement relevant promotions.
- Achieved 35% overall increase in revenue by executing improvements in process, marketing, and sales strategies.
Search Engine Optimization (SEO) Analyst
The Innovidea Reliable Learning Partner
12.2021 - 05.2023
- Developed and executed comprehensive SEO strategy for a new website launch, resulting in 42% increase in organic traffic within first 4 months
- Implemented technical SEO improvements including site structure optimization, user experience, and XML sitemap creation leading to 27% increase in crawlability and indexing
- Improved site structure resulting in 18% decrease in bounce rate and 10% increase in average session duration
- Conducted regular performance analysis and extensive keyword research achieving top 10 SEO ranking on Google.
- Generated reports to monitor and analyze website performance, search engine rankings, or domain authority.
Fraud Prevention Analyst
U.S. Bancorp
06.2020 - 12.2021
- Conducted a comprehensive analysis of customer data to identify new fraud patterns and develop fraud prevention models.
- Developed and implemented new fraud detection models that reduced fraudulent transactions by 17%.
- Prepared and presented reports on fraud trends to senior management, resulting in implementation of new fraud prevention strategies and a decrease fraudulent activity.
- Analyzed large amounts of data to find patterns of fraud and anomalies.
Education
B.A - Economics
Minnesota State University
Moorhead, MN05.2021
Skills
- Business Analyst
- Market Intelligence
- Revenue Management
- Business Process Modeling
- Demand Forecasting
- T-SQL
- Excel
- PowerBI
- Agile Methodologies
- Requirements Management
Leadership Experience
- Student Senator, Minnesota State University Moorhead
- Executive Member, Diversity and Inclusion Committee MSUM
- Social Media Coordinator, Economics Society MSUM
- Legislative Specialist, Students United St Paul
Certification
- Entry Certificate in Business Analysis (ECBA) - IIBA
- Power BI Data Analyst Associate Certification – Microsoft.
- Excel Expert Certification – Microsoft Office Specialist, Expert (Office 365 and Office 2019).
- Google Data Analytics Professional Certificate - Google.
- Microsoft Azure Fundamentals - Microsoft
Languages
English
Native or Bilingual
Spanish
Professional Working
Interests
- Documenting and sharing travel experiences
- Reading
- Hiking
- Road Trips
- Sharing travel tips, recommendations, and insights with fellow enthusiasts
Timeline
Business Analyst
Tint World
05.2023 - 06.2024
Search Engine Optimization (SEO) Analyst
The Innovidea Reliable Learning Partner
12.2021 - 05.2023
Fraud Prevention Analyst
U.S. Bancorp
06.2020 - 12.2021
- Entry Certificate in Business Analysis (ECBA) - IIBA
- Power BI Data Analyst Associate Certification – Microsoft.
- Excel Expert Certification – Microsoft Office Specialist, Expert (Office 365 and Office 2019).
- Google Data Analytics Professional Certificate - Google.
- Microsoft Azure Fundamentals - Microsoft
B.A - Economics
Minnesota State University
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