Bryan Williams
Grand Rapids,MI
Summary
Entrepreneurial healthcare leader with a broad range of experience in leading successful acute and post-acute care operations, value strategies, mergers and acquisitions, joint ventures, and organic service line growth.
Overview
17
17
years of professional experience
Work History
VP Medical Group, Contract Services, Outpatient
Mary Free Bed Rehabiliation Hospital
Grand Rapids, MI
01.2022 - 04.2022
- Developed Mary Free Bed's medical group from 12 PM&R providers to 82 providers with a diverse subspecialty back ground including PM&R, Pediatrics, Internal Medicine, Orthopedics, Pulmonology, Neurology, Non-Anesthesia Pain Management, Anesthesia, Chiropractic, Occupational Health, Emergency Medicine, and Palliative Care.
- Designed Integrated Practice Units (IPU) led by the medical group to achieve Value-Based Care strategies for Inpatient and Outpatient Programs.
- Responsible for all aspects of Medical Group operations, including compliance, accreditation, contracting, recruitment, staffing, billing, scheduling, financial management, capital and strategic planning.
- Expanded medical group and IPU services across 10 acute care campuses in the upper MidWest.
VP Outpatient Services
Mary Free Bed
Grand Rapids, MI
02.2016 - 01.2018
- Developed and led strategic ambulatory initiatives for for value-based programming and growth for the Mary Free Bed Rehabilitation Network.
- Expanded the Network from roughly 12 sites to over 50 locations throughout Michigan through strategic mergers, acquisitions, Joint Ventures, and Joint Operating Agreements.
- Grew ambulatory services by 511% over a 5 year period.
- Secured grant funded research for telehealth rehabilitation from and internationally known physical medicine and rehabilitation institute.
- Was responsible for all aspects of day-to-day operations, including participating in print, digital, media, and billboard marketing strategies.
Director of Network Operations
Mary Free Bed @ Munson Medical Center
Traverse City, MI
08.2015 - 02.2016
- Led business development efforts to create a novel partnership between Munson Medical Center and Mary Free Bed for acute care rehabilitation, outpatient services, and physical medicine services.
- Served as the primary liaison between the executive teams of Munson Medical Center and Mary Free Bed.
- Over an 18 month period, improved net operational margins within ambulatory care by 7 figures.
- Created a "System Leader of Rehabilitation" position, and served in this role to unite branding, operational processes, staff development, service delivery, and growth strategies across Munson Health System.
Director of Spine and Orthopedic Rehabilitation
Mary Free Bed
Grand Rapids, MI
08.2013 - 07.2015
- Created and executed the business plan for Mary Free Bed's Spine Center of Excellence programming.
- Developed Mary Free Bed's inter and transdisciplinary approaches to musculoskeletal care, with a team of PM&R providers, anesthesiologists, phyical and occupational therapists, and psycologists.
- Achieved value-based strategies, outperforming market competition, resulting in 2 case rate payments, and insurance reimbursement uplifts for 3 consecutive years.
Various Leadership Roles
Rehabilitation Professionals LLC
Grand Rapids, MI
04.2001 - 04.2013
- Manager of 4 for-profit outpatient rehabilitation services within the Greater Grand Rapids area (Rehabilitation Professionals had over 20 clinics at its peak market position).
- Member of Rehabilitation Professionals leadership council responsible for growth strategies and programmatic development.
- Served as compliance officer.
- Developed and managed LTACH partnerships and Subacute/SNF partnerships
Education
Bachelor of Science - Health Services Administration
Grand Valley State University
Allendale, MIMaster of Science - Physical Therapy
Grand Valley State University
Allendale, MISkills
- Healthcare Strategy
- Business Development
- Value Based Models of Compensation
- Healthcare Analytics
- Provider Recruitment
- Financial Analysis and Management
- Contract Management
- Provider Engagement
Timeline
VP Medical Group, Contract Services, Outpatient
Mary Free Bed Rehabiliation Hospital
01.2022 - 04.2022
VP Outpatient Services
Mary Free Bed
02.2016 - 01.2018
Director of Network Operations
Mary Free Bed @ Munson Medical Center
08.2015 - 02.2016
Director of Spine and Orthopedic Rehabilitation
Mary Free Bed
08.2013 - 07.2015
Various Leadership Roles
Rehabilitation Professionals LLC
04.2001 - 04.2013
Bachelor of Science - Health Services Administration
Grand Valley State University
Master of Science - Physical Therapy
Grand Valley State University
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