Hi, I’m
Aaron Matlen
Online Marketing Manager
Sacramento,CA
Summary
As a dedicated and results-oriented Marketing Coordinator with 13 years of experience in the AEC consulting industry, I have honed my skills in crafting compelling proposals, managing complex projects, and driving business growth. My expertise lies in developing and executing effective marketing strategies, including proposal writing, RFP responses, and business development initiatives. I am proficient in utilizing marketing automation tools and CRM systems to streamline processes and track key performance indicators. I also have experience with graphic design and am well versed in all Microsoft Office applications. I'm a detail-oriented marketer who's passionate about delivering top-notch results and driving business growth.
Overview
19
years of professional experience
6
years of post-secondary education
Skills
- Proposal Writing
- Marketing Communications
- Graphic Design (InDesign, Photoshop)
- Microsoft Office (Word, Excel, PowerPoint)
- Campaign Design
- Database Management
- CRM Management
- Survey Design and Development
- Market Research
- Event Planning
- Content Development
- Lead Generation
Work History
Ryan's Mobile RV RepairSacramento, CA
Marketing Consultant and Roofing Expert
04.2023 - Current
Job overview
- Manage the roofing side of the business, expand clientele, install RV roofs, manage client relationships, reviews, and chargebacks.
Leading Resources, Inc.
Marketing Manager
08.2009 - 04.2023
Job overview
- Prepare RFP's and craft proposals, conduct market research, design and develop content, optimize website SEO and conversions, manage all marketing communications (social media, email) and provide detailed analytics, manage CRM and manage client relationships.
Rosenblueth Enterprises
Marketing Assistant
02.2008 - 05.2009
Job overview
- Helping multiple business owner in the city – leasing, maintaining properties, data analytics, online sales, and errands.
Shell Vacations Club
Marketing Concierge
01.2007 - 02.2008
Job overview
- Face to face marketing, fast paced environment, sales and customer service
- Event marketing and team experience.
Fleischman Field Research
Marketing Research / Focus Group Leader
01.2006 - 12.2006
Job overview
- Recruiting, staffing/interviews, quotas, communication skills, working with client goals and leading focus groups.
Education
Sacramento State University
from Philosophy
01.2009 - 07.2011
San Francisco State University
from Marketing
01.2005 - 12.2008
Timeline
Marketing Consultant and Roofing Expert
Ryan's Mobile RV Repair
04.2023 - Current
Marketing Manager
Leading Resources, Inc.
08.2009 - 04.2023
Sacramento State University
from Philosophy
01.2009 - 07.2011
Marketing Assistant
Rosenblueth Enterprises
02.2008 - 05.2009
Marketing Concierge
Shell Vacations Club
01.2007 - 02.2008
Marketing Research / Focus Group Leader
Fleischman Field Research
01.2006 - 12.2006
San Francisco State University
from Marketing
01.2005 - 12.2008
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