Aaron Workman
Port Matilda
Summary
Results-oriented professional with extensive experience in Sales and Account Management, specializing in Business Development. Proven expertise in B2B and B2C sales, with a strong track record of driving revenue growth and establishing profitable client relationships. Skilled in strategic sales leadership, marketing execution, and identifying business opportunities, complemented by exceptional communication and team collaboration abilities.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Sales Executive
Barash Media
10.2025 - Current
- Developed and maintained client relationships to drive revenue growth and customer loyalty.
- Executed strategic sales presentations to effectively communicate product benefits and value propositions.
- Collaborated with cross-functional teams to align marketing initiatives with sales objectives, enhancing overall performance.
- Analyzed market trends and competitor activities to inform sales strategies and improve market positioning.
Team Sales Manager
TritonWear
10.2023 - 05.2025
- Achieved record-breaking sales in Q1 2025 by exceeding quota.
- Created and met team sales targets through strategic planning and execution.
- Led SaaS sales initiatives, managing inbound leads for successful conversions.
- Prepared and delivered tailored presentations to align solutions with client needs.
- Developed innovative sales strategies, refining approaches for maximum revenue generation.
- Crafted strategic sales plans based on market trends and customer insights.
Territory Executive
American Red Cross
01.2014 - 10.2023
- Exceeded annual quota of $900K-$1.5M by consistently outperforming targets.
- Attracted and retained blood drive sponsors through innovative engagement strategies.
- Collaborated with teams to support sponsor goals and enhance accountability.
- Coordinated collection activities, improving sponsor and donor experiences significantly.
- Implemented educational programs, ensuring compliance and enhancing volunteer knowledge.
- Leveraged community insights to strengthen sponsor relationships and expand program reach.
Education
Bachelor of Science - Broadcasting
University of Kentucky
Lexington, KYSkills
- SaaS Sales & Account Management
- Strategic Planning & Execution
- Policies & Procedure Compliance
- Continuous Process Improvement
- Project Coordination
- Market Research & Analysis
- Cross-Functional Collaboration
- Team Leadership & Development
- Contract Negotiation
- Business Development & Growth
- Customer Relationship Building
- Client Acquisition & Retention
- Customer service
- Product knowledge
- Sales expertise
- Sales presentations
Accomplishments
- Recognized as top 3 executive in sales organization.
- Served as keynote presenter at Pennsylvania Parks and Recreation Association Conference.
- Inducted in the first Annual Presidents Club for positive success for the American Red Cross.
- Served as a member of “Century Club” with Enterprise Rent-A-Car for achieving over 100% of quota.
- Accomplished #1 territory executive for fiscal year by achieving more than 136% of quota at American Red Cross.
- Acted as keynote speaker for 2019 Fall Slippery Rock University Summit for Parks and Rec Professionals.
- Delivered services as PA, NY Sales Lead for First Responder Market for American Red Cross and generated more than $1MM annual revenue.
Certification
- ASCA Level 5 certification
- Certified Pool Operator Certification
- PMDP Pre-Supervisory Curriculum Professional Development Course
- CPR/FA/AED/STFC
Timeline
Sales Executive
Barash Media
10.2025 - Current
Team Sales Manager
TritonWear
10.2023 - 05.2025
Territory Executive
American Red Cross
01.2014 - 10.2023
Bachelor of Science - Broadcasting
University of Kentucky
Additional Experience
- Head Swim Coach Nittany Lion Aquatic Club/Head Coach at State College Area School District, State College, PA
- Assistant Swim Coach/Recruiting Coordinator at The University of North Carolina, Chapel Hill, NC 07/2013-10/2014
- Assistant Swim Coach/Recruiting Coordinator at The Pennsylvania State University, State College, PA 04/2010-7/2013
- Lead Men’s Assistant Swim Coach/Recruiting Coordinator at University of Pittsburgh, Pittsburgh, PA 07/2007-4/2010
- Assistant Swim Coach/Recruiting Coordinator at University of Nevada, Las Vegas, NV 7/2005-7/2007
- Assistant Manager at Enterprise Holdings, Inc., Columbus, OH 12/2002-7/2005