Abidemi Glasgow
Hayward,CA
Summary
Accomplished Sr. Practice Support Advisor at Hill Physicians, adept in relationship development and strategic planning. Excelled in fostering stakeholder engagement and mentoring teams, significantly enhancing operational efficiency. Skilled in presentations and public speaking, consistently achieving goals through innovative strategies and a focus on key achievements.
Overview
12
12
years of professional experience
1
1
Certification
Work History
Sr. Practice Support Advisor
Hill Physicians
11.2018 - Current
- Built and maintained relationships with Primary Care and Specialty Physicians and office staff to provide ongoing support.
- Facilitated communication and collaboration between departments to help business function smoothly.
- Planned, developed, and implemented strategies to convey information with key decision makers.
- Maintained up-to-date knowledge on industry trends and regulations, ensuring accurate information was provided to clients at all times.
- Produced detailed reports outlining key areas of opportunity and proposed solutions.
- Contributed insights during team meetings aimed at optimizing organization-wide processes and procedures for increased efficiency.
- Coordinated work or project dedicated to raise awareness of need, applying strong project, and team leadership to enhance success.
- Utilized advanced CRM tools to track physician and office staff interactions efficiently while maintaining detailed records of their individual goals, preferences, and concerns.
- Mentored team members, fostering a supportive team environment focused on growth and learning.
- Improved processes by recommending operational changes.
Account Manager
Pathways Home Health And Hospice
05.2015 - 11.2018
- Identified new business opportunities through cold calling, networking, marketing and prospective database leads.
- Developed and maintained strong working relationships with physicians, case managers and social workers within assigned territory.
- Fostered lasting relationships with referral sources through effective communication and quick response, resulting in long-term loyalty and expanded client base.
- Identified key entry points to enhance market penetration and maximize referrals.
- Assisted in the development of training materials for new hires, ensuring smooth onboarding process.
- Collaborated with managers to provide customer feedback and recommend operational changes to meet emerging trends.
- Conducted educational presentations on hospice and end-of life concerns to a diverse group of stakeholders.
Marketing Director
Pacifica Senior Living
07.2014 - 05.2015
- Built strong relationships with industry professionals and influencers.
- Developed comprehensive marketing plans in alignment with overall business goals and objectives.
- Planned and executed events and marketing programs to increase qualified leads.
- Boosted brand awareness and generated leads while managing internal and external marketing campaigns and programs.
- Evaluated competitor activity to inform strategic decision-making within the marketing department.
- Initiated sessions with sales team leaders to brainstorm new ideas and promotional strategies.
- Improved lead generation through targeted email marketing campaigns and data-driven analytics.
- Managed annual marketing budget, ensuring cost-effective allocation of resources for maximum impact.
- Developed and presented monthly marketing plans and occupancy reports to Executive Director and shareholders.
Marketing & Sales Specialist
Elder Care Alliance
10.2012 - 06.2014
- Built rapport with customers and assessed needs to make care recommendations.
- Educated families about community features and benefits to aid in selecting best options for each individuals' needs.
- Built strong client relationships through consistent communication and effective problemsolving.
- Provided first-rate service to all customers and potential customers.
- Followed up with customers after completed move-in to assess satisfaction and resolve service concerns.
- Exceeded sales targets by consistently meeting and surpassing monthly quotas.
- Implemented CRM tools to track client interactions, optimizing follow-up procedures for better results.
- Drafted, finalized and submitted paperwork to complete move-in.
- Delivered engaging sales presentations, effectively communicating the value of community offeringd and services to prospective clients.
- Coached junior sales team members on best practices, contributing to their professional development and overall success.
- Generated weekly and monthly reports on sales performance to provide recommendations to meet sales goals.
Education
Bachelor of Science - Business Marketing
California State University, Fresno
Fresno, CA12.2003
Skills
- Relationship Development
- Strategic Planning
- Training and mentoring
- Presentations and public speaking
- Stakeholder Management
Accomplishments
- Developed and implemented New Provide Onboarding (NPO) process.
- Charter member of DEI committee, which developed Hill Physicians DEI mission statement
- Successful recruitment and retention of specialty providers, including Neurosurgeons, in an effort to decrease specialty gaps.
- Increased CIN enrollment and participation with specialty providers including Rheumatology, Retina and Urgent Care.
- Achieved 64% e-tools participation with specialty providers.
- Achieved 77% provider engagement in accessibility survey.
Certification
- Supervisor Leadership, Hill Physicians - 2023
- Project Management, Coursera - (Expected December 2024)
Timeline
Sr. Practice Support Advisor
Hill Physicians
11.2018 - Current
Account Manager
Pathways Home Health And Hospice
05.2015 - 11.2018
Marketing Director
Pacifica Senior Living
07.2014 - 05.2015
Marketing & Sales Specialist
Elder Care Alliance
10.2012 - 06.2014
Bachelor of Science - Business Marketing
California State University, Fresno