Adam Baurle

Chicago,IL

Summary

As a marketing consultant with five years of hands-on experience, I excel in developing and executing impactful campaign strategies. My ability to quickly adapt and stay abreast of the latest industry trends ensures that my clients always benefit from the most innovative and effective solutions.

Collaboration is at the heart of my approach. I thrive in team environments and firmly believe that the best results come from collective effort and diverse perspectives. My passion lies in working with retail clients to craft bespoke marketing strategies that drive engagement and boost sales.

I am deeply committed to delivering high-quality results that not only meet but exceed expectations. My goal is to create measurable success for my clients, helping them achieve their marketing objectives and grow their businesses.

Overview

years of professional experience

Certification

Work History

Campaign Specialist II

Oracle

Chicago

04.2018 - 07.2024

Designed and executed 1000+ email marketing campaigns for a major retail and a consumer credit card client, ensuring accuracy and high standards through HTML and CSS within the Responsys Interact Platform.Frequently works with SQL, filters, and connect jobs for various data needs
Managed SQL databases, filters, and connected jobs to address diverse data needs, significantly enhancing operational efficiency.
Developed and launched macro module architecture for two major accounts, reducing labor costs by 30% and speeding up campaign deployment times.
Resolved client escalations, technical issues, and supported system integrations to maintain high client satisfaction.
Built Send Time Optimization programs and implemented Control/Test programs to improve user engagement and campaign effectiveness.
Developed cross-functional relationships, working closely with design, product, and analytics teams to create cohesive campaigns.
Trained junior team members in campaign strategy development and execution best practices.

Relevant Server/Bartender

Hawthorne's Backyard and Grill

West Chicago

04.2012 - 04.2018

Provided exceptional customer service, fostering positive relationships and ensuring repeat business.
Recommended and paired beverages with meals, increasing customer spend by an average of $10 per customer.
Demonstrated strong multi-tasking skills, managing over 1,000 customers weekly in a fast-paced environment.
Organized and managed over $30,000 in monthly gross revenue and tips.
Collaborated with team members during busy shifts for efficient workflow and excellent guest experiences.
Served food and beverages promptly with focused attention to customer needs.

Event Rental Specialist

Party Central

Bloomingdale

08.2015 - 10.2017

Managed client communications and coordinated event orders, overseeing over $100,000 in rental and tent sales.
Secured a single largest sale of $30,000, showcasing exceptional negotiation and sales skills.
Negotiated with vendors to reduce operating costs and optimize profitability.
Collaborated with team members to optimize rental operations and achieve company goals.

Restaurant Manager

Neo

Naperville

06.2014 - 04.2015

Directed restaurant operations, managing staff and ensuring excellent customer service.
Developed marketing plans and hosted promotional events to attract new clientele
Implemented cost-control measures, improving overall restaurant profitability.
Collaborated with Restaurant Manager and employees on day-to-day operations as well as marketing and sales strategies to promote sales.

Education

-

College Of DuPage

Skills

Technical: Photoshop SQL HTML Css
Software: Excel Responsive Interact Platform

Certifications: Oracle Responsys CX Marketing Platform