Adam Fragosa
Ladera Ranch,CA
Summary
I’m a results-driven digital marketer with 4 years of hands-on experience in PPC and SEO, working alongside some of the top agencies in the nation. I specialize in building campaigns that not only drive traffic, but directly contribute to measurable ROI and business growth. My approach blends deep technical skill with a strong understanding of business fundamentals — because great marketing isn’t just about leads, it’s about impact. I bring strategy, execution, and accountability to every campaign I touch.
Overview
4
4
years of professional experience
1
1
Certification
Work History
PPC/SEO Specialist
Top Level 360
01.2023 - 11.2025
- Handled an array of clients that were doing anywhere between $100,000-$10,000,000 in revenue every month.
- Spearheaded ongoing competitor analysis efforts to reveal new opportunities for growth and differentiation in the crowded marketplace.
- Implemented strategic content and link-building campaigns that increased organic traffic by up to 3000% within 6 months.
- Worked closely with clients and internal teams to align campaign goals with broader business objectives, including ROI, lead quality, and lifetime value.
- Built full-funnel ad strategies focused on both lead generation and conversion quality, aligned with clients' revenue goals.
- Used platforms such as Google Ads, Facebook Ads Manager, and Google Analytics to track performance and refine strategies in real-time.
PPC/SEO Specialist
Scorpion Marketing
09.2021 - 01.2023
- Conducted in-depth market research for identifying new business opportunities.
- Conducted comprehensive competitor analysis to inform strategic decisions.
- Managed and optimized paid advertising campaigns across Google Ads and Facebook Ads for multiple clients in the professional-based industries.
- Reduced client acquisition costs by an average of 25% through data-driven A/B testing and audience targeting strategies.
- Produced detailed performance reports and communicated insights to account managers and clients to inform marketing strategy.
- Stayed current with ad platform updates and industry trends to maintain competitive campaign performance.
Education
Bachelor of Science - Accounting And Finance
University of California, Berkeley
Berkeley, CA05-2026
Associate of Science - Business Administration And Management
Saddleback College
Mission Viejo, CA05-2024
Skills
- Strategic Planning
- Ad copywriting
- Keyword research
- Competitor analysis
- Geo-targeting
- Backlink analysis
- SEO strategy
- Off-page optimization
- Google search console
- Technical SEO
- ROI-driven approach
Certification
- Google ads certification
- Google analytics certification
- Semrush PPC fundamentals
- Google SEO Fundamentals by UC Davis
- SEO certification HubSpot academy
Timeline
PPC/SEO Specialist
Top Level 360
01.2023 - 11.2025
PPC/SEO Specialist
Scorpion Marketing
09.2021 - 01.2023
Associate of Science - Business Administration And Management
Saddleback College
Bachelor of Science - Accounting And Finance
University of California, Berkeley