Adrian Perez
San Antonio,TX
Summary
Innovative Merchandising Manager offering 17 years of experience in leveraging technology and data to manage broad selection of merchandise. Successful in implementing new and creative ideas managing . Proficient in using technology to drive sales with knowledge of e-commerce and online sales techniques.
Overview
17
17
years of professional experience
Work History
Merchandising Manager
Glazers Beer And Beverage
04.2023 - Current
- Trained and supervised merchandising team members in best practices, improving overall performance.
- Implemented innovative visual displays that captured attention and boosted sales significantly.
- Increased sales by developing and implementing successful merchandising strategies.
- Collaborated with marketing department to develop effective advertising materials that showcased featured products attractively.
- Established culture of excellence within our merchandising team through coaching, mentoring, and goal setting.
- Organized meetings for up to 50 employees to discuss upcoming promotions, key strategies, and tasks.
District Sales Manager
Glazers Beer And Beverage
01.2018 - 04.2023
- Collaborated closely with other District Managers to share best practices, learnings, and drive overall success of organization.
- Improved team performance by providing regular coaching, training, and mentoring to sales representatives.
- Increased sales revenue by developing and implementing effective sales strategies for district/designated area
- Recognized potential talent within team members early on; mentored them into higher positions in our organization over time.
- Coached sales associates in product specifications, sales incentives, and selling techniques, significantly increasing customer satisfaction ratings.
- Prepared sales presentations for clients showing success and credibility of products.
Sales Representative
Glazers Beer And Beverage
01.2014 - 03.2018
- Enhanced client satisfaction by addressing concerns promptly and providing exceptional service.
- Generated additional sales opportunities with upselling and cross-selling techniques.
- Managed 40 accounts in designated area
- Managed product quality by and not limited to utilizing beer mover, collaborating with departments to move stressed product.
- Maintained budget for annual calendar
- Increased sales revenue by identifying and targeting high-potential accounts.
- Developed and implemented sales strategies to increase profits.
Assistant Sales Representative
Halo Distribution
05.2010 - 03.2014
- Increased sales revenue by consistently meeting and exceeding sales targets.
- Streamlined order processing procedures by working alongside inventory control staff, resulting in faster delivery times for customers.
- Assisted in creating strategic sales plans, resulting in achievement of quarterly goals.
- Organized promotional events for clients, contributing to enhanced brand awareness and sales growth.
- Regularly monitored competitor activity by staying informed about market trends in order to maintain competitive edge.
Merchandising Supervisor
Halo Distribution NC/San Antonio
09.2007 - 08.2010
- Reduced shrinkage levels through effective loss prevention measures, safeguarding company assets.
- Introduced innovative merchandising solutions that contributed to increased sales revenue while maintaining optimal inventory turns.
- Spearheaded cross-functional initiatives aimed at improving overall store performance, including staff training programs and operational efficiency enhancements.
- Developed strong relationships with vendors to negotiate favorable pricing, enhancing profitability.
Education
High School Diploma -
South San Antonio High School
San Antonio, TX05.2004
Skills
- Staff Supervision
- Competitive Analysis
- Data-driven decision-making
- Sales trend analysis
- Store layout optimization
- Demand forecasting
- Customer Service
- Coaching and Mentoring
- Attention to Detail
- Supplier Relationship Management
- Profit and loss understanding
- Trend Analysis
Timeline
Merchandising Manager
Glazers Beer And Beverage
04.2023 - Current
District Sales Manager
Glazers Beer And Beverage
01.2018 - 04.2023
Sales Representative
Glazers Beer And Beverage
01.2014 - 03.2018
Assistant Sales Representative
Halo Distribution
05.2010 - 03.2014
Merchandising Supervisor
Halo Distribution NC/San Antonio
09.2007 - 08.2010
High School Diploma -
South San Antonio High School
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