Ashlee Gadd
Sacramento,CA
Summary
Dynamic entrepreneur with a proven track record at Coffee + Crumbs, excelling in project management and creative problem-solving with an all-female team. Successfully launched two print magazines and a narrative podcast, fostering a culture of artistic collaboration. Heartfelt writer and digital photographer with a passion for making women feel safe, known, encouraged and loved.
Overview
13
13
years of professional experience
Work History
Founder | Owner
Coffee + Crumbs
07.2014 - Current
- Created organization's mission statement to drive all creative work.
- Managed financial, operational and human resources.
- Cultivated company-wide culture of authenticity and collaboration.
- Built and maintained website.
- Maintained P&L and shouldered corporate fiscal responsibility for team of 16 independent contractors.
- Executive produced Making a Mother, an acclaimed five-part narrative podcast series.
- Managed day-to-day business operations.
- Developed strategic communication and marketing plans.
- Created and launched two high-quality print magazines.
- Oversaw content direction for the C+C online literary journal, podcast, and paid membership community.
- Promoted and marketed works through social media platforms.
- Photographed high-quality images for various print and digital projects.
Owner
Ashlee Gadd Photography
11.2011 - Current
- Built a diverse portfolio of work photographing families in the home.
- Managed all business aspects, including marketing, client relationships, budgeting, and project management.
- Assisted clients with conceptual direction, creative posing ideas, and outfits.
- Digitally edited photos to enhance appearance.
- Utilized various types of camera equipment to capture best possible shots, including shooting with various film stocks.
Education
Bachelor of Arts - Communications
UC Davis
Davis06.2008
Skills
- Project management
- Collaborative spirit
- Effective communication
- Positive Attitude
Accomplishments
Currently #7 Parenting Publication on Substack
3.1 Million Podcast Downloads
Timeline
Founder | Owner
Coffee + Crumbs
07.2014 - Current
Owner
Ashlee Gadd Photography
11.2011 - Current
Bachelor of Arts - Communications
UC Davis
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